Answer:
The correct statement is expressed by option B - Firms with a low-cost position can reduce the threat of rivalry in an industry.
Explanation:
Firms with a low-cost position can reduce the threat of rivalry in an industry based on these reasons:
Firstly, these firms can decide to set their prices to be the same as the prices of higher-cost competitors.
Secondly, low-cost firms can decide to price their goods or services a little bit below the prices of their high-cost rivals.
Answer:
The correct answer is d. use both personal selling and advertising.
Explanation:
Advertising and personal sales are very related business processes that constitute the volume of a company's activity in marketing and promotion. Advertising and personal sales are methods used by companies to convey the benefits of their brand, product and services to the market. However, they are different views of marketing.
Answer:
D) 1,200 shares held at a cost basis of $37.50 per share
Explanation:
Since the company paid a stock dividend, it increased the number of stocks held by the stockholders. The investor initially had 1,000 shares plus a 20% dividend = 1,000 x 1.2 = 1,200 shares. Since each stock should theoretically be worth less, his/her basis should decrease. The basis for each stock was $44(price) + $1(commission) = $45, after the dividend is paid it will be adjusted to $45 / 1.2 = $37.50 per stock
