Contagiousness one of the 4c’s of persuasion emphasizes that persuasive messages should often motivate, or drive, recipients to share the message with others
Emphasize sentences. To interrupt his words, he lifted her hand and placed it on his heart. He spoke louder to emphasize the next point of his speech. The chronicler emphasizes that this king was not of royal descent.
Speaking out loud at the point of a speech is an example of emphasis. Emphasize, give (some) emphasis or special weight. His two-finger gesture was emphasizing that he directed his boss in his work
