A customer who shares his or her views of a firm's product and gets attention from other customers who respect these views is referred to as an opinion leader.
Opinion leaders are individuals or businesses who might be professionals inside an industry or otherwise have perspectives that are both well-known and trusted. As a result, they are able to have an impact on public opinions—such as the opinions of your clients.
Merton distinguishes two varieties of opinion leadership: monomorphic and polymorphic. Typically, opinion leadership is considered as a monomorphic, domain-unique degree of individual variations, this is, someone who is an opinion leader in one field may be a follower in some other subject.
Opinion leaders act as an intermediary between marketers and their target audiences. They acquire information about a sure product, summarize its pros and cons, and bring it to clients in an easy manner. Thought leaders also replace purchasers with product information and supply recommendation on a way to use it.
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Answer:
The answer is: B) In Boravia when the economy is strong, those who might otherwise go camping tend to take vacations overseas.
Explanation:
Usually a sustained economic growth would lead to an increase in the sales of high quality products. Hill and Dale sell high quality expensive products, so the only thing that could hurt their sales is that people don't go camping anymore. The only option that could lead to lower demand is that Boravia's economy is doing so well that its citizens can now afford to travel to other countries instead of camping.
Explanation:
Delegation of authority is a process that enables a person to assign a task to others. As a manager or leader, you're expected to perform several tasks and meet multiple deadlines. To ensure that you achieve your objectives on time, you delegate responsibility to your team members
Answer:
12 weeks of unpaid family or medical leave per year.
Explanation:
The Family and Medical Leave Act was signed by President Clinton in 1993. The benefits included in the law are (per year):
- up to 12 weeks of unpaid leave when you give birth to a child or your wife gives birth to a child (this also applies to child adoptions)
- up to 12 weeks of unpaid leave for caring for a seriously ill relative (child, wife or parent)
