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2 years ago

From the consumer’s perspective, the elements of an imc strategy can be viewed as being either.

1 answer:

6 0

From the consumer’s perspective, the elements of an IMC strategy can be viewed as being either "Passive or Interactive."

<h3>What is IMC strategy?</h3>

The integrated marketing communications (IMC) plan transforms your marketing department from a collection of independent operations into one cohesive strategy.

IMC combines your numerous marketing materials and channels, including digital, social media, PR, and direct mail, into one trustworthy message.

The integrated marketing strategy includes-

IMC evaluation of a brand and also its main rivals.
IMC Report Card
Identifying a brand's, an organization's, or a person's main communications outlets.
Core strategy statement identification and adaptive messaging
Timeline for the project, including deliverables and particular strategies
reporting and measurement

Each integrated marketing communication approach should include three components:

the target customer,
the channels used to deliver the message, and
an assessment of the communication's effectiveness.

To know more about integrated marketing communication strategy, here

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What should the accumulated depreciation equal at the end of the asset's useful life?

Advocard [28]

What should the accumulated depreciation equal at the end of the asset's useful life The Balance In Accumulated Depreciation Will Be The Same Amount Under all the depreciation methods.

The depreciation of an asset up to one point in its life is referred to as accumulated depreciation. Since accumulated depreciation is a counter asset account, its natural equilibrium is a credit that lowers the asset's total value. General accepted accounting principles (GAAP) require that expenses be matched to the same accounting period in which the relevant revenue is generated. This is known as the matching principle. A business will depreciate a portion of a capital asset's value over the course of each year of its useful life. This implies that the expense related to using up an asset that has been capitalised is reported every year the asset is put to use and generates income.

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1 year ago

PureSource Pharma Inc. recently acquired BioChem Pharmaceuticals Inc. It now sells its own products along with the products orig

Licemer1 [7]

Answer: Puresource Pharma would have to reduce it's cost

Explanation:

Horizontal integration could be defined as the merge between two or more companies that carry out similar functions or market in production.

Puresource Pharma would have to reduce it's cost of product and either sell below or same cost as their acquired company's product. This would help promote her market and would give a monopoly for them for the market for both of them.

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3 years ago

Many people believe that pure monopolies charge any price they want to without affecting sales. Instead, the output level for a

irga5000 [103]

Answer: Option (d) is correct.

Explanation:

Correct Option: Marginal revenue equals marginal cost.

Pure monopoly is a market situation in which there is a single firm who are producing the goods and these goods are the close substitute. There is no other firm in the market. So, the monopoly firm is the price setter.

The output level that is produced by the profit maximizing monopoly firm is at a point where marginal revenue is equal to the marginal cost. It is the same profit maximizing condition that a competitive firm also utilize to find their equilibrium level of output.

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3 years ago

"Because apples and oranges are substitutes, an increase in the price of or¬anges will cause the demand for apples to increase.

irinina [24]

Answer:

The correct answer is option a.

Explanation:

Apples and oranges are substitutes. An increase in the price of oranges will cause the demand for apples to increase. This is because people will prefer a cheaper substitute. This increase in the demand for apples will cause its demand curve to shift to the right.

The rightward shift in the demand curve will cause the equilibrium price to increase. But this change in price will not cause a change in demand. The change in price affects only the quantity demanded. Change in demand happens because of a change in other factors.

So, the given statement is not correct.

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3 years ago

Listed here are product costs for the production of soccer balls. Identify each cost (a) as either fixed or variable and (b) as

geniusboy [140]

Answer:

Product Cost Variable Or fixed Direct or indirect

1. Rubber core for soccer ball Variable Direct

2. Thread to hold leather together Variable Indirect

3. Taxes on factory Fixed Indirect

4. Wages on Assembly workers Variable Direct

5. Machinery depreciation Fixed Indirect

6. Annual flat fees paid for office security Fixed Indirect

7. Leather cover for soccer balls Variable

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3 years ago