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kupik [55]
2 years ago
10

From the consumer’s perspective, the elements of an imc strategy can be viewed as being either.

Business
1 answer:
Furkat [3]2 years ago
6 0

From the consumer’s perspective, the elements of an IMC strategy can be viewed as being either "Passive or Interactive."

<h3>What is IMC strategy?</h3>

The integrated marketing communications (IMC) plan transforms your marketing department from a collection of independent operations into one cohesive strategy.

IMC combines your numerous marketing materials and channels, including digital, social media, PR, and direct mail, into one trustworthy message.

The integrated marketing strategy includes-

  • IMC evaluation of a brand and also its main rivals.
  • IMC Report Card
  • Identifying a brand's, an organization's, or a person's main communications outlets.
  • Core strategy statement identification and adaptive messaging
  • Timeline for the project, including deliverables and particular strategies
  • reporting and measurement

Each integrated marketing communication approach should include three components:

  1. the target customer,
  2. the channels used to deliver the message, and
  3. an assessment of the communication's effectiveness.

To know more about integrated marketing communication strategy, here

brainly.com/question/7278281

#SPJ4

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Bonita Corporation had net sales of $2,409,200 and interest revenue of $38,100 during 2020. Expenses for 2020 were cost of goods
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Answer:

net income: $ 451,010

EPS:             $           6.32 per share

Explanation:

net sales                   2,409,200

cost of good sold     (1,464,600)

gross profit:                  944,600

operating expenses:

selling expenses         (284,000)

operating income         660,600

non operating:

interest revenue              38,100

interest expense           (54,400)

non operating expense (16,300)

earning before taxes:     644,300

tax expense:  30%          193,260

net income                      451,010

shares outstanding          71,390

Earning per share: 451,010/71,390 = 6,31755

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There is a production possibilities frontier (PPF) that shows the combinations of goods X and Y that can be produced in the econ
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Answer:

B. shifts rightward, and the point at which the PPF touches the good-X axis has to be something more than 40 units of good X and the point at which the PPF touches the good-Y axis has to be something more than 60 units

Explanation:

PPF is the graphical representation of two goods combinations which an economy can produce given resources & technology.

It is downward sloping because of two goods inverse relation given same resources & technology.

The points at which PPF touches both axis represents maximum amount of that axis good which can be produced by given resources & technology , Points on PPF reflect full efficient utilisation of resources. Points inside PPF reflect underutilisation of resources. Points outside PPF reflect unattainable combinations outside economy's productive capacity, given resources & technology unless either of them grow.

Resource increase usable for production of both goods: shifts the PPF outwards/ rightwards & the maximum potential production of both goods increases. PPF touching axis points increases from pervious at each axis - more than 40 at good X axis, more than 60 at Y axis.

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