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2 years ago

price discrimination will occur when a firm can segment its existing and potential customers into different groups based on:

Business

1 answer:

lana [24]2 years ago

8 0

Customers whose demand has a higher degree of price elasticity will pay less.

<h3>How Does Price Discrimination Occur and types of Price Discrimination?</h3>

Price discrimination is a marketing tactic where sellers charge clients various prices for the same good or service depending on what they believe will win the customer over. A merchant that practices pure price discrimination will impose the highest price possible on each customer. The more typical types of price discrimination involve the vendor classifying clients into groups according to particular characteristics and charging each group a different price.

There are three types of price discrimination:

First-Degree Price Discrimination: when a company charges the highest price per unit of consumption.

Second-Degree Price Discrimination: when a business offers discounts for large orders or imposes various prices on customers depending on how much they eat.

Third-Degree Price Discrimination: when a business charges varied prices to various customer segments.

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3 years ago

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