According to the Triandis (1994) model, researchers are most likely to commit ethnocentrism when the "real" nature of the situation seems very obvious.
What is culture Triandis?
Triandis draws attention to the idea of "culture syndromes," which refer to common attitudes, beliefs, norms, and values among people who speak a certain language dialect in a particular geographic area during a specific historical period.
What is ethnocentrism?
The term "ethnocentrism" is widely used when talking about ethnicity, inter-ethnic interactions, and other inter-group issues that are linked. The phrase's definition as it is used frequently is "judging that one's own group is superior to other groups" or "thinking that one's own group's ways are superior to others."
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