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ArbitrLikvidat [17]
2 years ago
6

When a shoe manufacturer decides to focus his attention on the segment of the market that is interested in running. this selecti

on of a specific market segment is known as?
Business
1 answer:
LiRa [457]2 years ago
6 0

when a shoe maker chooses to concentrate his efforts on the consumer segment that is interested in running. this selection of a specific market segment is known as market targeting.

Market targeting:

  • The final customer that a corporation seeks to sell its finished goods to is known as the target market. To grow market share, target marketing includes segmenting the total market into different groups and developing marketing plans for each group.
  • A target consumer is someone who will most likely purchase your product. Additionally, it is a segment of the larger target market. For instance, if female athletes between the ages of 13 and 25 make up your target market, female athletes between the ages of 13 and 16 might be your ideal target consumer.
  • The importance of selecting a target market lies in its ability to help the business focus its resources on those customers who have a high potential for sales growth, interest in the product, and brand loyalty.

Learn more about market targeting here brainly.com/question/13363009

#SPJ4

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