Business ideas are something that you must test before they become your business opportunities and before you start transforming them into the real business.
For you, the business ideas are something that you believe will work as a profitable business. When you include the customers needs into the specific idea it will become a possible business opportunity ready for the future startup. Here, I want to talk about a technique from statistics to test business ideas using the null hypothesis.
For example, you have a business idea that can be presented as a statement that statisticians will call it a hypothesis. The hypothesis in the simplest words are ideas that need to be tested for approval.
If we want to use statistical language in this process, we can tell that your business idea is a null hypothesis, and now we want to test it with another hypothesis that are opposite to the null hypothesis. The opposite hypothesis for your null hypothesis will be that the business idea will not succeed, or it will fail.
It is important to think about all possibilities in the process of initial development or process of testing the initial business idea. One of them is that the idea will not succeed in the target market.
The principle of reciprocity is being used when emphasizing the free nature of the useful tool in the press release, as this principle generates a reciprocal response to individuals.
<h3 /><h3>What is the principle of reciprocity?</h3>
It corresponds to an approach developed by Cialdini, who states that reciprocity is the first principle of persuasion, as individuals are conditioned to reciprocate favors and concessions to others.
Therefore, by using the principle of reciprocity, emphasizing the free nature of the new app, the company hopes to generate more attention, use and positive response from the target audience as a form of retribution.
Find out more about persuasion here:
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Lisa agrees to sell Deb an electronic entertainment center worth $1,000 for $700 in order to have a rapid sale. Later Lisa insists that she may rescind this agreement since the agreed price was 30% below fair market value. Lisa may not rescind since Lisa and Debbie freely agreed.
A trade show for the video game industry is called E3. For the purpose of introducing and publicizing new games and game-related items to retailers and the media, the Entertainment Software Association organizes and presents E3, which is attended by a large number of developers, publishers, hardware, and accessory makers.
Internet-based entertainment that a user can view or hear: We anticipate that increased access to broadband will open up e-commerce and entertainment to everyone.
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A Make-to-Order Operations operation does not start processing or assembling products until it receives a customer order.
This type of strategy is used to minimize product abundance that exist in the market. Usually, being done by the company whose products sold under a large price (such as car or boats)
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