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1 year ago

From the consumer’s perspective, the elements of an imc strategy can be viewed as being either.

1 answer:

7 0

From the consumer’s perspective, the elements of an IMC strategy can be viewed as being either "Passive or Interactive."

Integrated marketing, which coordinates all facets of a brand's marketing, is a systematic method to merging communications with interactive experiences targeting specific markets and individuals.

Some characteristics of integrated marketing communication are-

The goal of integrated marketing is to increase brand knowledge, familiarity, favorability, and buy intent.
When communications are coordinated across channels, the outcomes are much greater than when using a less integrated strategy that does not coordinate.
The integration between marketing has never been challenging or more crucial due to the emergence of a variety of new digital advertising platforms during the past ten years.
The integrated marketing communications (IMC) plan transforms your marketing department from a collection of independent operations into one cohesive strategy.
IMC combines your numerous marketing materials and channels, including digital, social media, PR, and direct mail, into one trustworthy message.

To know more about integrated marketing communications, here

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Using the SMART goal-writing criteria, what refers to being able to complete a goal? A. Realistic B. Measurable C. Attainable D.

sineoko [7]

Answer:

Explanation:

attainable or to attain the goal

6 0

2 years ago

Roe Corporation owns 2,000 shares of WRJ Corporation stock. WRJ Corporation has 25,000 shares of stock outstanding. WRJ paid $4

Fudgin [204]

Answer:

c. Debit Cash, $8,000; credit Dividend Revenue, $8,000

Explanation:

In the given scenario the number of shares owned by Roe Corporation is 2,000 shares out of a total of 25,000 shares.

So when dividend of $4 is given per share, Roe will have dividend of

Dividend = Number of shares * Dividend per share

Dividend = 2000 * 4

Dividend = $8,000

The entry to indicate reciept of the dividend will be Debit Cash, $8,000; credit Dividend Revenue, $8,000

Cash is an asset account. It increases as the debit balance increases.

So a reciept of $8,000 from the shares owned will result in a cash increase. Therefore cash is debited $8,000

Dividend revenue is a revenue account that increases as positive balance increases.

When the share dividend is recieved revenue increases.

Therefore we will credited Dividend revenue by $8,000 to recognise the increase in revenue

4 0

2 years ago

Debra is the day-shift supervisor at a company that manufactures and supplies plastic bottles to pharmaceutical companies. She i

JulsSmile [24]

I believe the answer is: First-line manager

First-line managers refers to the manager that directly supervise the production process on site. First-line manager typically does not involved during the creation of long-term planning, but they would had the first-hand information regarding employees performance and the type of problems that exist with the clients.

5 0

3 years ago

In 1893, a one-million acre area of the grand canyon national forest reserve was home to an estimated 3,000 rocky mountain mule

Sladkaya [172]

Answer:

0.1 / acre or 1 / 10 acres

Explanation:

The density of an animal in a given area is given by the number of animals per unit of area.

In this case, we want to know the density of the mule deer in 1923 (100,000) divided by the total area of the Grand Canyon National forest Reserve (1,000,000 acres).

So, we'll simply divide 100,000 by 1,000,000 to get:

D = 100,000 / 1,000,000 = 0.1

The density of the mule deer within the Grand Canyon National forest Reserve is of 0.1 / acre or 1 / 10 acres

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3 years ago

If consumers purchase fewer goods and services, then a likely outcome for our economy is

Oduvanchick [21]

<span>There are two possible outcomes that are dependent on the size of absence for consumer purchasing. If the size of absence is negligible, a noticeable supply and demand relation curve will be observed, decreasing prices so that others will buy more. If the absence is large, or in totality, then companies can not meet their baseline operations costs, which will cause many to lose their jobs, and ultimately lead to a recession, and a probable depression.</span>

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2 years ago

Read 2 more answers