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1 year ago

When zappos first started out, which form of promotional tool did it use to build its customer base?

Business

1 answer:

CaHeK987 [17]1 year ago

6 0

When Zappos first started out, the promotional tool which he used to build its customer base was Word-of-mouth.

Word-of-mouth advertising occurs when a consumer expresses interest in a brand's goods or services in casual conversations. In essence, it is free promotion brought on by a positive customer experience, which typically goes above and above their expectations. Through various publicity initiatives set up by businesses or by providing opportunities to promote consumer-to-consumer and consumer-to-marketer communications, word-of-mouth marketing can be promoted. Word-of-mouth advertising (WOM marketing) occurs when customers recommend a business's goods or services to their friends, relatives, and other people they value significantly.

To know more about Word-of-mouth advertising refer:

brainly.com/question/7230019

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In a competitive market equilibrium, the allocation of the social surplus is such that ____________.

Leto [7]

In competitive market equilibrium, the allocation of the social surplus is such that no individual can be made better off without making someone else worse off.

The phrase "competition equilibrium" refers to an equilibrium condition when the firm's goal of maximising profits and the customers' goal of maximising utility both aspire to reach an equilibrium price as a result of freely determined prices.

According to the theory of competitive equilibrium, the firm's supply of the product is equal to the market's demand for that same amount of the product. It is a circumstance in which neither the buyer nor the seller can strengthen their bargaining position with regard to the goods being sold.

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6 0

10 months ago

Ethan's Eggroll House, a calendar year corporation, purchased a new computer and printer in January for $1,500. In February, the

eduard

Answer: The answer is D $300 computer, $240 oven

Explanation:

According to IRS tables on the calculation of depreciation on computer and oven, it is estimated that an asset such as computer will have a depreciation useful life of 5 years

Therefore since computer cost and printer = $1,500, useful life = 5 year

Cost ÷ useful life

= 1,500 ÷ 5

= $300

For oven since the cost =$1,200, useful life = 5years

Cost ÷ useful life

= 1,200 ÷ 5

= $240

6 0

2 years ago

On June 1, Year 1 Oxian Corp. receives $24,000 from a customer for work to be performed evenly over the next 2 years. What is th

pav-90 [236]

Answer:

$7,000 is the amount of revenue in year 1

Explanation:

The amount received from the customer is $24,000,which is payment for work to be performed over 24-month period i.e 2 years

In year 1,the work would be performed from June -December,hence 7-month worth of revenue should be recognized in year 1 as follows

revenue recognition in year=$24,000*7/24=$7,000

The amount of revenue attributable to year 1 on the income statement is $7,000

7 0

2 years ago

On September 1, 2021, Southwest Airlines borrows $40.1 million, of which $8.2 million is due next year. Show how Southwest Airli

Zepler [3.9K]

Answer and Explanation:

The Preparation of balance sheet is shown below:-

Balance Sheet

Current liability

Long term debt of Current portion $40,100,000

Long term liability

Notes payable $31,900,000

($40,100,000 - $8,200,000)

Total liabilities $72,000,000

So, to reach the total liabilities we simply add the long term debt of current portion with notes payable.

5 0

2 years ago

An authorization to start a business issued by the local government is a _____. fringe benefit zoning law business license liabi

Rina8888 [55]

An authorization to start a business issued by the local government is a business license. A business license allows a person to run a business legally. The license is used for tax purposes with the government and so the government can control and regulate the business on the legal side. If you do not have a business license, then you are a sole proprietor and running the business for tax purposes from your social security number.

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2 years ago