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2 years ago

Although test marketing costs can be high, they are often small when compared with ________.

1 answer:

5 0

Although test marketing costs can be high, they are often small when compared with the costs of a major mistake.

<h3>What is meant by test marketing?</h3>

Before a larger release, a product or marketing campaign is made accessible on a restricted basis to test markets with the intention of examining consumer reaction. It's crucial to keep in mind that customers who have been exposed to the product or campaign can unknowingly be a part of a test group.

Standard test markets, controlled test markets, and simulated test markets are the three different types of test markets. The main users of test markets are marketers of consumer packaged goods. Products supplied in packets that people use practically daily are referred to as consumer packaged goods (CPG).

Even while test marketing expenses can be considerable, they are frequently insignificant when weighed against the price of a significant error.

To learn more about test marketing refers to:

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Without specifics, a goal isn't very_____. motivating accurate needed useful

Vlad1618 [11]

Accurate. PLEASE GIVE ME BRAINIEST

6 0

3 years ago

Engineworks Co. provides the following fixed budget data for the year: Sales (20,000 units) ……………………………. $600,000 Cost of sale

marysya [2.9K]

Answer:

Flexible Contribution Margin 147,000

Actual Contribution Margin 139,000

Variance 8000 unfavorable

Explanation:

Engine Works Company

Flexible Budget Performance Report

For the year using the Contribution Margin Format

Actual Static Flexible

(21,000 units) (20,000 units) (21,000 units)

Sales …$651,000 $600,00 630,000 Fav

V. Cost of goods sold: 512,000 $ 460,000 483,000 Unfav

Direct materials .$231,000 $200,000 210,000

Direct labor 168,000 160,000 168,000

Variable overhead 73,500 60,000 63,000

Variable Operating Expenses 39,500 40,000 42,000

Contribution Margin $139,000 140,000 147,000 Unfav

Fixed Expenses

Fixed Operating Expenses 12,000 12000 12000

Fixed overhead 77,500 80,000 84,000

Income from operations $ 49,500 $ 48,000 $51,000 Fav

Working

Flexible Calculations = (600,000/20,000)*21,000= $ 630,000

V. Cost of goods sold= ($ 460,000 /20,000)*21,000= 483,000

Direct materials . = $200,000 /20,000)*21,000= 210,000

Direct labor = 160,000/20,000)*21,000= 168,000

Variable overhead = 60,000 /20,000)*21,000= 63,000

Variable Operating Expenses = 40,000 /20,000)*21,000= 42,000

All calculations are carried out in the same way. Dividing the amount in the given budget with the number of units and multiplying it with actual number of units.

Flexible Contribution Margin 147,000 and Actual Contribution Margin 139,000 which shows a Variance of 8000 which is unfavorable.

4 0

3 years ago

The Hi-Stakes Company has a number of importing and exporting transactions. Importing activities result in payables and exportin

Lorico [155]

Answer:

The Hi-Stakes Company

a. If the direct exchange rate increases, the dollar strengthens relative to the other currency.

b. If the indirect exchange rate increases, the dollar also strengthens relative to the other currency.

Explanation:

When the exchange rate increases, it means that more of the other currency is required in order to embark on importing and exporting transactions. However, the increases will weaken the ability of the importing currency to afford the dollar-based goods, which have then being made more expensive.

3 0

3 years ago

Woodland industries manufactures and sells custom-made windows. Its job costing system was designed using an activity-based cost

MaRussiya [10]

Answer:

Explanation:

Direct materials 101,500

Direct labour (13,600 * 13) 176, 800

Materials handling (508 * 0.28) 142.24

Cutting and lathe work (508 * 12.32) 6258.56

Assembly and inspection (13,600 * 17.5) 238,000

Total manufacturing cost 522,700.8

Cost per unit produced = 522,700.8 / 3,050 =

= 171.377 per unit.

Predetermined overhead rate = Estimated overhead costs / Estimated Direct labour hours

(61,600 + 2,710,400 + 3,850,000) / 220,000

= 30.1 per direct labour hour

Direct materials 101,500

Direct labour (13,600 * 13) 176,800

Manufacturing overhead (13,600 * 30.1) 409,360

Total manufacturing cost 687,660

Cost per unit produced = 687,660/ 3,050

= 225.46 per unit.

3 0

4 years ago

which describes the economic role of a worker? a buys goods and services b provides goods and services c is uninterested in good

maria [59]

Answer: b provides goods and services

Explanation: I m pretty positive this is the ans bye

3 0

3 years ago