Answer:
<h3>A fixed price incentive is a type of price that is set based on a reward that will be given only in the case the good or service traded results to be better than expected.</h3>
Explanation:
<h3>ILY</h3>
The third phase of the marketing planning process is STP evaluation..
STP evaluation include final step evaluation.
The marketing management process consists of three phases: <em>planning</em>, <em>implementation</em>, and <em>assessment</em>, in which a business allocates its marketing mix capabilities to reach its target audiences.
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Answer:
The answer is: People variable
Explanation:
In a traditional 4 Ps marketing mix (price, product, place & promotion), customer services is not dealt with appropriately. A more modern approach, called the 7 Ps of Service Marketing adds the process, people and physical evidence variables.
People variable refers to the task individuals perform to support the product. They include service providers, customer service, marketers, etc.
This more modern approach (proposed in 1981) is mostly used for selling services, but has gained importance with more modern and technical products.
Answer: The correct answer is "firms offer different levels of service".
Explanation: Firms might charge different prices for the same product even when transactions costs are zero and the product can be resold if the <u>firms offer different levels of service. </u>Because depending on the level and quality of the service offered they may charge a higher or lower price.
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