The Chinese insurance market has grown at a furious pace in recent years and will surpass that of the United States by 2029.
A strong economy, government investment, consumer awareness, and technology are fuelling China's growth in the insurance sector.
China's biggest insurance companies are among the largest companies in the world.
<span>A higher interest rate and/or a higher balance will result in higher interest earned.</span>
Answer:
1.The brand “Dettol” started its journey in 1933 as antiseptic liquid, but over the years, it has been extended to a number of product categories like toilet soaps, liquid hand wash, liquid body wash, shaving cream and plaster strips. Dettol has been widely accepted and positioned as a 100% germ fighter with complete protection and control for entire family as its core value.
Their Marketing Strategy
Consumers see Dettol as an ‘expert’. It is perceived as a product which is effective and versatile and guarantees protection from germs.
2.
It uses demographic segmentation and can be used by most people of any age group.
People from all generation are the targeted customers of Dettol. Dettol follows Product specialization strategy in order to penetrate the market and increase the usage rate.
Dettol has been successful in positioning itself as an antiseptic which safeguard/protect the people from germs. Dettol’s effective communication has always focused on the core brand positioning of protection from germs.
3.
They should continue with their current segmentation criteria. Why? It is because it has been super effective, when you think antiseptics, dettol naturally comes to mind first as they have successfully embedded the benefits of their products in our heads through mind-blowing marketing strategies.
4.
Technology has helped smaller segments become profitable by;
- Helping to future-proof businesses while ensuring one is not running behind his/her competitors.
- Facilitating Workforce Productivity.
- Reducing Operational Costs.
- Engineered a number of processes that has helped improve the Quality of Products and Processes.
- Increasing Business Growth.
- It has greatly helped in Managing Uncertainty.
Answer:
Supplies would be increased by $1,000
Cash would be decreased by $400
Accounts Payable would be increased by $600
Explanation:
Given that
Supplies costing = $1,000
Out of which $400 is paid by cash
And, the remaining amount i.e
= $1,000 - $400
= $600
This remaining amount would be on account i.e account payable
Since cash is paid so it decreased by $400 and supplies is purchased for $1,000 that means supplies increases by $1,000 and account payable is also increased by $600
