Question

Before conducting marketing research, it is important to establish in advance exactly what problem needs to be solved. True or false?.

Answer 1

Before conducting marketing research, it is important to establish in advance exactly what problem needs to be solved.

This statement is true.

Market research is  also known as marketing research.

It is the process of determining the viability of any new service and product through which the research is conducted directly with the potential customers.

Market research also allows the company to discover the target markets and get the  opinions and other feedbacks from the consumers about their interest in the product and  service.

This type of research could also be conducted in-house, by the company itself or it can be by a third-party company which specializes in market research.

To know more about market research here:

brainly.com/question/18723483

#SPJ4