In order to achieve solid business strategy in the leadership plan, the three goals the leadership plan includes are attracting new customers, increasing revenue, and decreasing cost price.
The three main goals in order to achieve solid business strategy in the leadership plan are targeting and attracting new customers, decreasing the cost price of goods or services being offered, and increasing the revenue.
The detail of these goals is given below:
- Attracting new customers is considered an important leadership goal as it increases market share and promotes competition with other brands. New customers are important in terms of sales. It is needed for a business to grow.
- Increasing revenue It is considered an important leadership goal because the basic purpose of every business is to earn profit. More growth means more profit. If an organization will be able to increase its revenue it will be able to maximize its profit.
- Decreasing cost price It is considered an important leadership objective because if the sale remains same then the company will earn more profit. The cost is linked directly with profitability. More profit means more growth of the company.
Therefore attracting new customers, increasing sales of product and services offered and decreasing cost are considered three goals that a leadership plan must include to achieve business strategy.
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