Answer:
B. peripheral route processing
Explanation:
Based on the scenario being described, it seems that the marketing team is using peripheral route processing to persuade their target audience. This is when viewers evaluate and advertisement based on its level of physical attractiveness, background music, or other surface-level characteristics instead of the actual content of the message. Which is why HealthDrink is trying to add a popular celebrity that their audience will like and a catchy slogan.
The correct answer would be option B, Cognitive Dissonance.
By sending post purchase letters and giving guarantees on products to consumers who have bought their company's products or services, marketing manager can help reduce the consumers' Cognitive Dissonance.
Explanation:
A cognitive dissonance is something when a person is having some inconsistent thoughts, beliefs or attitudes. Such problems may occur after the person has made a decision or change some behavior.
So when people purchases some product, they are likely to have this cognitive dissonance which cause inconsistent thoughts about the purchased product or service, like is my decision to purchase this product good? Is this product worth the price? or is it going to serve its purpose?. All such thoughts of buyers can be reduced if the marketing manager gets in touch with the buyer and takes feedback from them. This act of marketing manager will definitely help the buyer to shed all inconsistent thoughts and he will just enjoy his new purchase.
Learn more about cognitive dissonance at:
brainly.com/question/7577840
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Answer:
B. Words stored in echoic memory will last for 3 to 4 seconds, so you can still recall her words.
Explanation:
We have different types of memory, one of those types of memory is echoic memory.
This memory is a type of sensory memory that register sounds, when we first hear something, the sound is stored in this memory so it can be processed. The stimuli last about 3 to 4 seconds in the echoic memory (that's why sometimes we can hear something after it was said even if we're not paying attention)
In this example, your mom is lecturing you and you lose concentration, when she asks you if you're listening and you are able to repeat the last few things she said. We can see that this is an effect of the echoic memory, that <u>has stored the last 3-4 seconds of your mom's lecture and you can repeat this even if you were not paying attention. </u>
Answer:
difference threshold
Explanation:
Darrius is trying to play a trick on his housemate. He wants to add more weight to her backpack before she leaves for school, but he doesn't want her to notice it. He should determine the difference threshold so that he doesn't add enough for her to notice the additional weight.
Answer: characteristics?
show me your answer you could chose.