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6 months ago

From the consumer’s perspective, the elements of an imc strategy can be viewed as being either.

1 answer:

5 0

There are three components in any integrated marketing communication approach: the Consumer Being Targeted, the channels through which the statement is communicated, and evaluation of the results of the communication.

<h3> Integrated marketing </h3>

Integrated marketing is the process of unifying all elements of marketing communication — such as advertisement, PR, and social media — and utilizing their respective mix of media, channels, and tactics to produce a seamless and customer-centric experience.

Integrated marketing communications is the technique by which a company provides different promotional methods within a marketing campaign are clear, constant and working toward the same goal.

IMC strategy include:

Traditional and online earned media.
Advertising.
Online marketing including email marketing.
Content marketing and social media marketing.

To learn more about Integrated marketing visit the link

brainly.com/question/14691440

#SPJ4

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The condensed product-line income statement for Rhinebeck Company for the month of October is as follows:

Sonja [21]

Answer:

Mufflers should be continued (Alternative 1)

Explanation:

Preparation of a differential analysis dated to determine if Mufflers should be continued (Alternative 1) or discontinued (Alternative 2).

DIFFERENTIAL ANALYSIS

Continued (Alternative 1); Discontinued (Alternative 2); Differential effect on income Alternative 2)

October 31

Revenue $45,000 $0 ($45,000)

Costs:

Variable cost of goods sold ($21,600) $0 $21,600

[$27,000*(1-20%)]

Variable selling and administrative expense

($17,500) $0 $17,500

[$25,000*(1-30%)]

Fixed income ($12,900) ($12,900) $0

[($27,000*20%)+($25,000*30%)]

Income(Loss) ($7,000) ($12,900) ($5,900)

Based on the above Differential Analysis MUFFLERS SHOULD BE CONTINUED reason been that the income will decrease by $5,900 if Mufflers discontinued.

7 0

2 years ago

A career goal should be measurable, detailed, and include a plan.<br> a. True<br> b. False

Dennis_Churaev [7]

True , very true indeed

5 0

3 years ago

Read 2 more answers

Global Technology’s capital structure is as follows: Debt 35 % Preferred stock 15 Common equity 50 The aftertax cost of debt is

lisov135 [29]

Answer:

weighted average cost of capital = 13.10%

Explanation:

given data

Debt = 35%

Preferred stock = 15

Common equity = 50

cost of debt = 9 percent

cost of preferred stock = 13 percent

cost of common equity = 16 percent

to find out

Weighted Average cost of capital

solution

we get here weighted cost of each source of capital that is

Weighted Cost of Debt = 0.35 * 9% = 3.15 % ....................1

Weighted Cost of Preferred Stock = 0.15 * 13% = 1.95% .........2

Weighted Cost of Common Stock = 0.50 * 16% = 8 % ..............3

so weighted average cost of capital will be

weighted average cost of capital = 3.15 % + 1.95% + 8 %

weighted average cost of capital = 13.10%

8 0

2 years ago

A belief that something will be the case or will happen is known as:

7nadin3 [17]

Answer: A. Expectation

5 0

2 years ago

Lorinda has started to think about saving for retirement. She reads a recommendation that says she should save at least 3/10 of

Bumek [7]

Answer:

$\large\boxed{\large\boxed{\$ 13,200}}$

Explanation:

This is an algebra question about fractions.

You need to find 3/10 of the income, and the income is $44,000.

You must muliply the fraction 3/10 by the $44,000 income.

To multily one fraction by a whole number you convert the whole number to a fraction with denominator 1. Then multiply numerator with numerator and denominator with denominator. This is how:

$\dfrac{3}{10}\times \dfrac{\$ 44,000}{1}=\dfrac{3\times \$ 44,000}{10}=\\\\\\=\dfrac{\$ 132,000}{10}=\$ 13,200$

3 0

2 years ago