1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
grigory [225]
1 year ago
15

From the consumer’s perspective, the elements of an imc strategy can be viewed as being either.

Business
1 answer:
jek_recluse [69]1 year ago
5 0

There are three components in any integrated marketing communication approach: the Consumer Being Targeted, the channels through which the statement is communicated, and evaluation of the results of the communication.

<h3> Integrated marketing </h3>

Integrated marketing is the process of unifying all elements of marketing communication — such as advertisement, PR, and social media — and utilizing their respective mix of media, channels, and tactics to produce a seamless and customer-centric experience.

Integrated marketing communications is the technique by which a company provides different promotional methods within a marketing campaign are clear, constant and working toward the same goal.

IMC strategy include:

  • Traditional and online earned media.
  • Advertising.
  • Online marketing including email marketing.
  • Content marketing and social media marketing.

To learn more about Integrated marketing visit the link

brainly.com/question/14691440

#SPJ4

You might be interested in
A British firm may need dollars to pay for U.S. imports. It can work with banks in London to exchange pounds for dollars to make
Rzqust [24]

Answer:

The correct answer is Spot market.

Explanation:

The spot market or spot market is one in which both the transaction and the settlement of an operation coincide on the same date. Although it is considered cash market when delivery occurs up to a maximum of 2 days later.

In spot markets, transactions are usually settled within a day or two after the date of purchase / sale. This is what is understood as a settlement in D + 1 or D + 2. The transactions are also closed at the current price on the asset in question that exists at the time of the transaction. This is one of the main differences between the cash market and the futures market.

7 0
3 years ago
A competitive firm currently produces and sells 7,500 units of output at a price of $2.50 per unit. The firm's average fixed cos
saveliy_v [14]

Answer:

A. $-2,250

B. The firm should continue to operate in the short run because price is greater than average variable cost

C.The firm should exit in the long run because it is making losses

D. In the long run, prices would increase because in a competitive firm, price must equal average cost. As firms exit the industry, supply would fall and this would lead to an excess of demand over supply. As a result, price would rise

Explanation:

A perfect competition is characterised by many buyers and sellers of homogenous goods and services. Market prices are set by the forces of demand and supply. There are no barriers to entry or exit of firms into the industry.

In the long run, firms earn zero economic profit. If in the short run firms are earning economic profit, in the long run firms would enter into the industry. This would drive economic profit to zero.

Also, if in the short run, firms are earning economic loss, in the long run, firms would exit the industry until economic profit falls to zero.

Profit = Total revenue - Total cost

( $2.50 -  $2.80) × 7,500 = $-2,250

The firm is earning a loss

A firm should shutdown in the short run if price is less than average variable cost.

Average variable cost = average total cost- average total cost

 $2.80 - $0.75 = $2.05

2.50 > 2.05 so the firm should continue to operate in the short run.

The firm should exit in the long run because it is making losses

In the long run, prices would increase because in a competitive firm, price must equal average cost

I hope my answer helps you.

3 0
3 years ago
Lee Kwon is a Korean worker who has been transferred by his company to the United States for six months to negotiate a supplier
Greeley [361]

Answer:

high-context culture

Explanation:

A high-context culture is a form of communicating with people in which the language and its rules play a very blurred role. The communication is primarily executed through the use of contextual elements like the language of the body, the tone used. Only the required information is set out for communication and the verbal expressions are kept aside. The members focus primarily on interpersonal relationships.

8 0
3 years ago
Opunui Corporation has two manufacturing departments--Molding and Finishing. The company used the following data at the beginnin
sukhopar [10]

Answer:

$58,850

Explanation:

Opunui Corporation

                                                                   Molding  Finishing    Total        

Estimated Total machine-hours (MHs) 6,500 3,700 10,200

Estimated Fixed manufacturing overhead cost $ 18,000 $ 5,500 $ 23,50

Estimated variable manufacturing overhead cost per MH $ 1.00 $ 2.00

                                        Job A                               Job M

Direct materials            $ 16,800                         $ 10,600

Direct labor cost           $ 23,700                           $ 10,300

Molding Variable OH       2,500                               8,000

Finishing Variable OH       2,500                             2,000

Fixed Molding Expenses (2500/ 6,500)*18000

                                       6923.076                        11076.92

<u>Fixed Finishing Expenses 3716.216                     (2000/3700)* 5,550= 2973</u>

<u>Total Costs                        56,139.3                       41,977</u>

                                                 

6 0
3 years ago
Minneapolis, MN has a CPI of 173. Anchorage, AK has a CPI of 226. How does the purchasing power of someone in Minneapolis earnin
nikdorinn [45]

Answer:

The answer is: C) The person living in Anchorage has $50.80/CPI more than the person in Minneapolis.

Explanation:

The Consumer Price Index (CPI) weighs the average prices of a basket of consumer goods and services. So the higher the CPI, the more expensive it is to purchase goods or services in that place.

The purchasing power of someone living in Minneapolis and earning $42,500 is $245.66/CPI; for someone living in Anchorage and earning $67,000 is $296.46/CPI. The difference between them is $296.46/CPI minus $245.66/CPI equals $50.80/CPI.

The person living in Anchorage has $50.80/CPI more than the person in Minneapolis.

6 0
3 years ago
Other questions:
  • Bill spent most of his month’s allowance for expensive tickets to a rock concert after Lorene said she would go with him. On the
    10·1 answer
  • Cross Town Cookies is an all-equity firm with a total market value of $770,000. The firm has 46,000 shares of stock outstanding.
    6·1 answer
  • A sporting goods manufacturer budgets production of 45,000 pairs of ski boots in the first quarter and 30,000 pairs in the secon
    5·1 answer
  • What condition is necessary for a fiat money system to work? customers with checking accounts cannot earn interest on those acco
    5·2 answers
  • Wildhorse Co. reported net income of $176,240 for 2017. Wildhorse Co. also reported depreciation expense of $34,330 and a loss o
    9·1 answer
  • PB8.
    6·1 answer
  • The value of the goods and services Australia purchases from the U.S. are less than the value of goods and services the U.S. pur
    8·1 answer
  • On January 1, 2019, Patrick Polk purchased real estate as an investment. On April 1, 2019, Patrick exchanged it for other real e
    8·1 answer
  • What is the good that you have selected?
    9·1 answer
  • The function f(x) = 2,000(1 + )12t models the balance in a savings account.
    9·2 answers
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!