Answer:
d. Scientific management.
Explanation:
The management theory used by Henry in this case is scientific management, which can be understood as an administrative model created by Taylor.
The main objective of scientific management is to make work more efficient using less resources and efforts, that is, making work more flexible by rationalizing work and implementing scientific techniques and training employees so that there is efficiency and effectiveness in organizational processes, with the lowest cost, time and continuous improvement.
Answer:
Target markets are management and business students looking forward for employment and full year courses.
Explanation:
- The target market can be those who are working full time in the day and may also include the small and medium business owners that intend to provide some sort of online cloud computing set up for the college, and
- It may be the students that want to continue their higher education and pursuing a full degree. These may also include the off-campus students that are interested in doing professional courses.
Answer: Follow up with a letter that documents the call and promotes goodwill.
Explanation: The given case, belongs to the public relations concept under which the company tries to interact better with their customers, so that the customers enjoy a healthy experience and the image of the company remains positive.
The proper way to address a complaint call is to follow up by giving a letter stating the explanation apologies, excuses shall not be mentioned and assurance should be provided that such action would not be taken in future.
<span>Obviously, the broker is subtly encouraging their clients to buy more stocks. Particularly, when they call with news of stocks that rose more than 10 percents, this will probably motivate people to think the stock is doing well and they want to "get in on the action" while they still can. Even if their calls when a stock goes below 3 percent might encourage some people to sell, the increase of three percents (combined with the 10 percent calls) would definitely be influence to buy.</span>
