The first part of an organism’s scientific name is its genus.
Answer:
Marketing is the strategy that is used by companies in order to be able to promote, and also influence consumers, to buy that company´s either products, services, or both. Given that the main purpose of marketing is not just to promote, but to convince consumers to buy a company´s products, especially over their competition, then they must use all elements that play a role in a person´s lifestyle to convince them in their favor. Culture is probably one of the most important factors with which a company can convince a consumer.
If a product, or service, is created and geared towards resolving the difficulties of a person, but it does so taking into account that person´s beliefs, customs, traditions and ways of thinking, then it will be much more likely to become the choice for that person. A company will offer its products and services, therefore, taking into account the culture of the people where they are going, and their marketing strategies will focus on those cultural aspects that will further convince the person to buy.
Answer:
Here a struggle caused by the <em>Gulf of execution:</em>
While using Booking website, I want to book a hostel and I am logged in with my account. I think that because I am logged in, I need to only click the button book, put in some the details of my arrival and confirm booking. But for some reason system asks me to type in my email and name again though I am logged in. From my perspective as a user it should not happen because it takes unnecessary extra step from me.
Here a struggle caused by the <em>Gulf of evaluation:</em>
While using the Booking website I search a hostel in Singapore and it is nicely shows me how far a particular hostel is from the city center (for example 2 kilometers). Meanwhile, when I open a page of this hostel I do not see the information anymore. I have to click at the location, select arbitrary location in the city center on the map and only then will I see the distance between hostel and that location. As a user, I experience a huge gulf in evaluation that forces me to take a numerous extra steps.
<span>Machiavellianism </span>is the deliberate, manipulative style of behavior that uses other individuals for personal gain.
According to Machiavelli, Nice guys will finish last.
He focus his study and analysis based on the individuals that managed to achieve the highest position by exploiting other people for their personal gain (Such as ruthless dictators or lying corporates)