Answer:
Factors to consider:
1. Specialisation role
2. Complexity of sales process
3.Tenure
4.Geographical coverage
5. Sales Representative leadership
6. Support network
7. Internal Bureaucracy
8. Value add of managers
Factors not to consider;
1. Market share
2. Production process
3. Distribution process
4. Personal affiliation, race or religion
Explanation:
When considering a company's span of control, which simply means the number of junior staff a manager should manage, it is important to note factors relating to geographical coverage, a wide coverage can create difficulties in supervision to a manager. Consequently reducing the span of control.
Specialisation also help in ensuring the manager is an expert in the area he or she supervise. Experienced manager with good understanding of the tasks, good knowledge of the workers and good relationships with the workers, will be able to supervise more workers
The complexity of a sale process can affect a manager's supervision performance. if the sale process for example require an online payment to a final user who may not be physically available. Supervising such sales requires adequate training.
Other factors like; Tenure, Sales Representative leadership, Support network, Internal Bureaucracy, Value add of managers are paramount in determining span of control. However, market share, production process, distribution process and personal affiliation, race and religion should not affect the span of control.
Answer:
The correct answer is a. Developing a strategic vision, setting objectives, and crafting a strategy
.
Explanation:
Management has the responsibility of charting the strategic course, establishing a series of objectives that allow it to choose a strategy that allows achieving everything planned. Likewise, the board of directors is responsible for defining and executing such strategies.
The management process has the following stages:
1. Define strategic vision.
2. Set Goals.
3. Develop the strategy.
4. Apply and implement the strategy.
5. Evaluate performance and implement controls.
<span>A. Connecticut Community College</span>
Answer:
The given above statement that advertising helps in developing and managing brand is true.
Explanation:
For a company, brand management ( which means developing and maintaining brand image of your company, in order to create a good relationship with its target consumers ) is very important for its success and proper advertising and promotion can help in creating a good brand image of the company.
With the help of advertisement, a company can deliver a message to its target consumers telling about the benefits of its brands and why their brand is much better than other competitors , and by delivering this message , a company would be able to influence the purchase decision of its consumers.
