Answer:
Place
Explanation:
Marketing mix is the understanding of 4 important and controllable elements of marketing plan. Usually, these elements are considered as 4P which are Product, Place, Price and Promotion.
Place: To enter more effectively or in general to be successful in the market, as a supplier you should choose your segment or where to reach to your potential customers carefully and certainly. That’s why the place which is selected must be considered where the target market is.
Product: It is very important to develop your product to make the customers to have “willingness to pay”. So it has to have unique or good design, standards, quality and other important attributes. You should seek to sell the products which have big demand.
Price: There should be the reasonable price to the customers who will be able to buy your products. Sure, the price is established after the analysis of your costs (fix, variable and etc.). However, you should be careful about your rivals in the price policy. The buyers will have always power on you in this case so they can substitute your product to others.
Promotion: This element is about the process of explanation how your product will create the value on the customers. It is very necessary point on the value chain activities. If you have a better promotion than others your products will be demanded more or permanently.
Answer:
A
Explanation:
In this question, we are to evaluate the validity of the options. We were told he used the acquisition method. When do we use the acquisition method?
The acquisition method is used when a company is taken in by another company by using a merger, acquisition or through a consolidation.
Now, out of all the options presented, we can see that the selling price less the acquisition value is recorded as a realized gain or loss.
B. false
A one brand name strategy would be like McDonalds, Call everything the McRib, McDouble, it makes it nationlized, not localized
Answer:
t value is 1.495
Explanation:
The null and alternative hypothesis are :
H0 : mu = 1327
ha: mu > 1327
This is a one tailed test
Critical value = 1.771
at 0.05 significance level with df = 14-1 = 13
test statistics:
s = 411.53, n = 14
t = (xbar -mu)/(s/sqrt9n))
= ( 1491.43 - 1327)/(411.53/sqrt(14))
= 1.495
Decision:
Reject H0 if tstat > 1.771
Fail to reject H0