The competitive environment and consideration set themselves are further quantitative metrics of brand awareness. You can accomplish this by outlining your brand and the brands of your rivals, then asking people to rate their familiarity with each brand on a qualitative scale ranging from "well known" to "totally unknown."
<h2>What is the role of quantitative research?</h2>
- Quantitative research is beneficial since it offers precise numbers for comparison and referencing. We occasionally collaborate with Research, a California-based market research company, to assist us in designing and putting into practice quantitative research tactics since we have faith in their knowledge in this field.
- We can confidently identify trends, quantify feelings and behaviors, and comprehend the perception of a destination brand based on information from a representative sample of the area's population by conducting statistically accurate, multi-modal surveys (or a regional population if doing competitive or key market research).
<h2>What is the role of qualitative research?</h2>
- Comparatively, qualitative research is far more subtle. Instead of stating an actual reality, it "summarizes and infers." Qualitative research sheds light on the history of your brand and the people it stands for, while quantitative research serves the purpose of giving you the hard data you need to support your decisions.
Learn more about Qualitative research at <u><em>brainly.com/question/13498255?referrer=searchResults</em></u>
#SJP4
Hi there.
I recently learned in Social Studies that services are usually intangible services. They have value, but you cannot physically touch them.
I'm also using the process of elimination. With that, I give you my best guess:
A. Because it provides support but no tangible goods.
Hope this works out for ya!
Answer: Cross-promotion
Explanation:
Southwest airlines and Carnival cruises are engaged in a Cross-promotion, where the both companies services are used to promote to other.
Cross-promotion simply is a business concept, whereby a product/service is used to promote another product/service. An example is a soft drink production company promoting the consumption of their soft-drink products with snacks produced by a particular popular fast-food restaurant.
Answer:
confused
Explanation:
The goods whose demand decreases in the market when the consumer income rises are known as inferior goods.
The goods whose demand increases in the market when the consumer income rises are known as normal goods.
Thus, the reasoning of the student is confused as the classification of the goods on the basics of normal or inferior depends on response of the demand when there is a change in consumer's income. Thus, the student's own perception about such classification is confused.
Answer:
0.4
Explanation:
Given that,
Convenience store advertises 50% off frozen slushies: This means that the price of slushies decreases by 50%.
20% Fewer sales of fountain drinks: This means that the quantity demanded of fountain drink decreases by 20%.
Percentage change in the price of slushies = 50%
Percentage change in the quantity demanded of fountain drink = 20%
Cross price elasticity measures the responsiveness of quantity demanded for one good to any change in the price level of the other good.
Therefore, the cross elasticity between slushies and fountain drinks is as follows:
= Percentage change in the quantity demanded of fountain drink ÷ Percentage change in the price of slushies
= 20 ÷ 50
= 0.4
Therefore, the positive cross price elasticity indicates that these are the substitute goods.
