Question

________ data, or the facts and figures that have already been collected about the Coffee Collective prior to the research at hand, would include information relating to budgets, previous marketing activities, sales and customer communications.

Answer 1

Internal secondary data, or the facts and figures that have already been collected about the Coffee Collective prior to the research at hand, would include information relating to budgets, previous marketing activities, sales and customer communications.

Explanation:

The data that are collected from the areas that are withing the premises of an organisation refers to internal data. External data are collected form the external sources such as public, competitors ,consumers ,etc. Internal secondary data refers to data that are found inside the firm itself. The external secondary data refers to those information that are collected and will be stored by the person who are unknown and will be outside or external to the organisation.

The method that we engage for the information collection determines the difficulties in the collection of an internal secondary data. customer account information,records associated with sales and marketing,  product purchasing  data are some of the examples of this type. Thus, the given scenario is an example of an Internal secondary data.

Answer 2

Historical data, or the facts and figures that have already been collected about the Coffee Collective prior to the research at hand, would include information relating to budgets, previous marketing activities, sales and customer communications.

Explanation:

• Data is the next crude oil - economic times.
• Every business requires to collect information.
• Every information is important it matters allot on the profit side.
• Budget planning, marketing activities, sales.
• To strategies business all the four are necessary.
• Customer communications is equally important.
• Basic, expected, outstanding, unbelievable.
• The customer can quantify them basis on the above.
• If company is using up more of its capital there is a possibility.
• The business can fail, data record helps in to find right.
• Money is accountable for all the activities and profit being dependent