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skelet666 [1.2K]
3 years ago
15

A(n) _____ is the combination of advertising, personal selling, sales promotion, social media, and public relations that are use

d to reach the target market and fulfill an organization’s overall goals.​ ​communication model ​advertising campaign ​marketing mix ​promotional mix
Business
1 answer:
mamaluj [8]3 years ago
4 0

Answer:

Promotional mix

Explanation:

Promotional mix can be defined as a combination of different marketing approaches which are carried out to improve the sales of the company products and services.

Promotional mix is used by marketers to provide potential customers with adequate information about their products and services.

Promotional mix is essential for building strong awareness about the product, it is also very effective at reaching a wide range of different audiences.

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Turnbull Co. is considering a project that requires an initial investment of $270,000. The firm will raise the $270,000 in capit
svp [43]

Answer:

WACC = 11.45 %

Explanation:

Weighted average cost of capital is the average cost of all of the long-term types of finance used by a company weighted according to the that amount of finance used in relation to the total pool of fund

WACC = (Wd×Kd) + (We×Ke) + (Wp × Kp)

After-tax cost of debt = Before tax cost of debt× (1-tax rate)

Kd-After-tax cost of debt = 11.1%(1-0.4) =6.66%

Ke-Cost of equity = 14.7%

Kp= Cost of preferred stock = 12.2%

Wd-Weight of debt =100/270=0.370

We-Weight of equity = 140/270=0.518

Wp= weight of preferred stock = 30/270=0.111

WACC = (0.518× 14.7%) + (0.370 × 6.7%) + (0.111×12.2) =  11.447%

WACC = 11.45 %

6 0
3 years ago
Suppose that the marginal propensity to consume in Frugalia is 0.60. The government of Frugalia enacts a stimulus program that i
fgiga [73]

Answer:

option (c) $25 million

Explanation:

Data provided in the question:

The marginal propensity to consume in Frugalia, MPC = 0.60

Increase in spending = $10 million

Now,

The total increase in income

= \frac{\textup{1}}{\textup{1-MPC}}  × Increase in spending

on substituting the respective values, we get

= \frac{\textup{1}}{\textup{1-0.6}}  × $10 million

=  \frac{\textup{1}}{\textup{0.4}}  × $10 million

or

= 2.5 × $10 million

or

= $25 million

Hence,

The answer is option (c) $25 million

5 0
3 years ago
9. Problems and Applications Q9 Suppose that a borrower and a lender agree on the nominal interest rate to be paid on a loan. Th
den301095 [7]

Answer: False

Explanation:

The real interest rate is the nominal interest rate adjusted for inflation.

If the nominal interest rate was made with inflation in mind and this inflation is less than anticipated, the real rate will be higher not lower than expected.

For instance: Assume the nominal rate is 8% and the two parties assumed inflation would be 4%. Real rate would be:

= 8 - 4 = 4%

If inflation is instead 2%, real rate would be:

= 8 - 2 = 6%

Real rate would be higher than anticipated.

8 0
3 years ago
Allen Construction purchased a crane 6 years ago for $130,000. They need a crane of this capacity for the next 5 years. Normal o
Korvikt [17]

Answer:

<u>For retaining of Old Machine Equipment</u>

Price of old equipment 3 yrs ago = $130,000

O & M cost per year = $35,000

Using the Cash flow approach

End of year   Cash flow 1   Old equipment

0                            $0            Initial Cash flow

1                         -$35,000     O & M cost per year

2                        -$35,000     O & M cost per year

3                        -$35,000     O & M cost per year

4                        -$35,000     O & M cost per year

5                        -$35,000     O & M cost per year

Hence, Annual worth = Initial cash flow + Annual cost

Annual worth = 0 - $35,000

Annual worth = -$35,000

<u>For buying of new equipment</u>

Cost of buying new crane = $150,000

Market value of old crane = $40,000

Time = 5 years

O & M cost per year = $8,000

Salvage value = $55,000

MARR = 20%

Using the Cash flow approach

End of year   Cash flow 1   New equipment

0                         $110,000    -$150,000 + $40,000

1                         -$8,000     O & M cost per year

2                        -$8,000     O & M cost per year

3                        -$8,000     O & M cost per year

4                        -$8,000     O & M cost per year

5                        $47,000     -$8,000 + $55,000

Annual worth = Initial cash flow + Annual cost + Salvage value

Annual worth = -$110,000(A/P 20%,5) - $8,000 + $55,000(A/P 20%,5)

Annual worth = -$110,000*(0.334) - $8,000 + $55,000*(0.134)

Annual worth = -$36,781.77 - $8,000 + $7,390.88

Annual worth = -$37,908.88

Conclusion: We should retain the old machine as it is more favorable than purchase of new equipment

5 0
3 years ago
Since 2008, Ben has owned all 100 outstanding shares of N and M Corporation’s stock. Ben’s basis for the stock is $50,000. In 20
FromTheMoon [43]

Answer:

A. $75,000 dividend

Explanation:

This is not  a capital gain as it do not come from the change in the value of the previously owned shares this are new shares.

The shares which N and M provide in favor to Ben are an stock dividend thus, the tax treatment should be of dividends as well.

6 0
3 years ago
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