Question

A buy class situation affects buying center tendencies in different ways. If there are two or three people involved, the problem is a minor modification, and the suppliers considered are the present ones, the buy class situation is most likely a?

Answer 1

Answer:

B. modified rebuy

Explanation:

Based on the information provided within the question it can be said that in this scenario the buy class situation is most likely a modified rebuy. This term refers to a buying situation where an person or business buys a product that has been previously purchased and only changes the supplier or another element of the previous order, usually being only a minor modification such as described in the question.