When trying to penetrate the market in another country, American company will have to deal with the fact that they have to solve several problems due to the different in culture and political climate.
To minimize the risk, choosing joint venture option with local establishment may be the best option so they can handle the local aspect of the business while pepsico could focus solely on the internal aspects
Where the question is there one
B karma
I did a whole project on this last year so I know a lot about it
It depends on what career you take on. Psychology is relevant when you're working with people. Since Psychology is a study of the brain and how it works, you can benefit from knowing how certain people think. In marketing, you can better sell your product if you know how the client is thinking. If you go into the medical field, you can know how to explain certain procedures by knowing how your patient is working. So psychology can beneficial in any and all fields of practice. <span />