Question

During a discussion on fast food and fast-food outlets, Reginald stated, "Fast food is great. I just love southern fried chicken, fries, coleslaw, and milkshakes." This statement represents the ________ component of Reginald's positive attitude toward fast-food restaurants.a) cognitiveb) affectivec) behaviorald) ambivalent

Answer 1

Answer:

This statement represents the b) affective  component of Reginald's positive attitude toward fast-food restaurants.

Explanation:

An affective component means a persons emotions, feelings are involved in a certain attidude. In this specific case likes and dislikes involve emotions and affections. His position towards a partiuclar aspect of likes or dislikes involved affects because it has nothing to do with rational or cognitive considerations. It goes beyond the aknoweldgment that fast food is good or bad for your health, is about how this person "loves" this particular food.