Alcohol advertisements commonly try to send the message of being part of a community, being accepted, and having fun. For example, certain beer commercials will show people together in a group, laughing, having ideal relations and reactions with each other. This ideal social life is craved by humans, so it’s a perfect way for alcohol corporations to use ethos to convince a population into investing in their product.
        
             
        
        
        
It raises your metabolism
        
                    
             
        
        
        
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