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Tresset [83]
4 years ago
14

Marketing strategy formation refers to:

Business
1 answer:
german4 years ago
3 0

Answer:

Answer is option a, i.e. a plan to use company resources (time, talent, finances) effectively and efficiently.

Explanation:

Marketing strategy can be understood as a plan (generally long term) that creates a pathway or road map to reach the desired goal. These goals are generally related to achieve profitability and productivity in an organization by utilization of the limited available resources effectively and efficiently. Therefore, the answer is option a.  

You might be interested in
If fixed costs are $200,000 and the unit contribution margin is $20, what amount of units must be sold in order to have a zero p
Sedbober [7]

Answer:

the amount of units that should be sold in the case when there is a zero profit is 10,000 units

Explanation:

The computation of the amount of units that should be sold in the case when there is a zero profit is given below:

No. of units to be sold is

= Fixed Cost ÷ Contribution per unit

= $200,000 ÷ $20

= 10,000 units.

hence, the amount of units that should be sold in the case when there is a zero profit is 10,000 units

8 0
3 years ago
Choco Chocolata is a cookie company in Juarez, Mexico that produces and sells American-style chocolate chip cookies with extreme
lyudmila [28]

Answer:

(1) The total amount of product costs is $79,430.

(2) The total amount of period costs is $37,300.

Explanation:

Note: There are two requirements in this question as follows:

(1) What is the total amount of product costs?

(2) What is the total amount of period costs?

These two are answered as follows:

(1) What is the total amount of product costs?

Product cost can be described as the expenses that are incurred in order to produce a product. These types of expenses are charged to cost of goods sold and include direct materials, direct labor, factory overhead, and consumable production supplies.

Therefore, the total amount of product costs of Choco Chocolata can be calculated as follows:

Choco Chocolata

Computation of Total Product Costs

<u>Details                                                                     Amount ($)   </u>

Utilities for the bakery                                                  2,100

Paper used in packaging product                                  180

Salaries and wages in the bakery                            23,500

Cookie ingredients                                                    43,500

Bakery labor fringe benefits                                        1,300

Bakery equipment maintenance                                   800

Depreciation of bakery plant and equipment           2,200

Uniforms for bakers                                                        750

Insurance for the bakery                                                900

Boxes, bags, and cups used in the bakery                 1,100

Overtime premiums                                                     2,600

Idle Time                                                                  <u>        500  </u>

Total                                                                          <u>   79,430   </u>

Therefore, the total amount of product costs is $79,430.

(2) What is the total amount of period costs?

Period costs are costs that are related to passage of time but cannot not be charged to the cost of goods sold.

Therefore, the total amount of period costs of Choco Chocolata can be calculated as follows:

Choco Chocolata

Computation of Total Period Costs

<u>Details                                               Amount ($)   </u>

Administrative costs                             2,300

Rent for administration offices            18,500

Advertising                                            3,500

Office Manager's salary                    <u>  13,000  </u>

Total                                                    <u>  37,300   </u>

Therefore, the total amount of period costs is $37,300.

8 0
3 years ago
Shown below are selected data from the financial statements of the Supreme Company. (Dollar amounts are in millions, except for
Yuki888 [10]

Answer:

a. Gross profit rate =   Gross profit / sales

                              = <u> $710,000 * 100</u>

                                       $1,230,000

                              =  57.72%

b. <u>Supreme Operating Income </u>

Gross Profit                           $710,000

Operating expenses             <u>(440,000)</u>

Operating Profit                    <u> 270,000</u>

<u />

c. Return on Asset  =   Return/  Average Asset

                                =   <u>$390,000 * 100 </u>

                                       $4,000,000

                             =   9.75%

d. Return on equity  =   Return / Average equity

                                 =   <u>$390,000 * 100 </u>

                                        $2,400,000

                               =      16.25%

e. Price-earnings ratio  =  Market price per share / earnings per share

                                       =   $88/ $4  

                                       =  22

Explanation:

Computation of Gross profit

                                                $'000

Net Sales                                1,230

Cost of goods sold                 <u>(520)</u>

Gross Profit                              710  

3 0
3 years ago
Do you think the interest on payday loans is too high or just right? should christians charge poor people interest on loans
gayaneshka [121]

The average interest on a payday loan is high, roughly 350-450% is added on to the price of the original loan. These loans are typically two week loans, so a person can expect to have around $25 in interest added to every $100 they borrow. These loans are expense to be using on a continuous basis.

6 0
4 years ago
The federal funds rate target is the most frequently used monetary policy tool.
Nikitich [7]
False is correct answer.

Because the federal funds rate target is not the most frequently used their monetary policy tool.

Hope it helped you.

-Charlie
5 0
4 years ago
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