Answer:
D) All of the above
- a. So they won't take research results at face value
- b. So they will know how to ask the right questions about the research
- c. So they can determine the validity of the results
Explanation:
Marketing research is defined as the process of collecting, analyzing and interpreting information that can be used to develop, implement and monitor a company's marketing plan.
Imagine if a manager received a study, he/she cannot take for granted that the study was well developed, carried out and the results were interpreted correctly. The manager must know how to evaluate if the parameters of a research are correct or if the results are valid or not.
Answer: A. The VP of customer service is correct. Since the cost was not taken into account at the beginning of the project, the project should not go forward as planned. Project initiation should be revisited to examine the project plan and determine how changes can be made to accommodate customer service. B.
Explanation:
Answer:
based on the economics , the one that should be the most influential in making the decisions is : the value of resources The value of resources refer the one's capability in spending their resource to get what they want. An entity with low amount of resources , tend to be more careful about how they spent their resource Hope this helps. Let me know if you need additional help!
Explanation: