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rjkz [21]
3 years ago
13

If Hazel decides to sell the best ice cream on earth, and intends to establish a strong ethical climate in her organization, dur

ing which phase of the strategic marketing planning process should she introduce ethical considerations?
A. experience
B. ethics
C. control
D. implementation
E. planning
Business
1 answer:
Ber [7]3 years ago
6 0

Answer: E. Planning

Explanation:

At the PLANNING STAGE of Strategic Marketing, Hazel should include her goal of a strong ethical environment.

The Planning stage involves penning down goals that one hopes to live up to as well as how they plan to live up to it to ensure a successful implementation.

Putting her goal for an ethical environment in this stage therefore, will ensure that it is a primary goal that is not overlooked during implementation.

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The Typhoon Resort, which has 100 rooms, has currently been experiencing an occupancy dip to a 60.00% level. The current rack ra
BlackZzzverrR [31]

Answer:

the current total contribution margin = 100 x 60% x ($80 - $20) = $3,600 per day

scenario 1: $10 discount

$3,600 = 100 x ?% x ($70 - $20)

$3,600 = $5,000 x ?%

$3,600 / $5,000 = ?%

occupancy rate = 72%

scenario 2: 10% discount

$3,600 = 100 x ?% x ($72 - $20)

$3,600 = $5,200 x ?%

$3,600 / $5,200 = ?%

occupancy rate = 69.23%

5 0
3 years ago
A 16-year, $1,000 par value zero-coupon rate bond is to be issued to yield 6 percent.
Solnce55 [7]

Answer:

a) $393.65

b) $458.11

c) $217.63

Explanation:

Given data:

16-year  ( n )

$1000 par value  ( FV )

6% ( R )

A) determine the initial price of the bond

 = FV / ( 1 + R ) ^ n

= 1000 / ( 1.06 ) ^ 16

= 1000 / 2.5403 = $393.65

B ) when interest rate drops to 5% determine the value of the zero-coupon rate of bond

 = FV / ( 1 + R ) ^n

 = 1000 / ( 1.05 ) ^ 16

 = 1000 / 2.1829  = $458.11

C ) when interest rate increases to 10% determine the value of the zero-coupon rate of bond

=  Fv / ( 1 + R ) ^ n

=  1000 / ( 1.1 ) ^ 16

= 1000 / 4.5950 = $217.63

7 0
3 years ago
Holden, a buyer for a medium-sized company, is assessing the value of competing software products for use in his firm. Which wou
Alchen [17]

Answer:

Higher price than competitor with lower quality

Explanation:

Higher priced goods with lower or same quality than competitor is not a customer benefit because the customer can get it cheaper from the businesses competitor

3 0
3 years ago
Calculate the IRR of a machine that is purchased for $5,500, sold at the end of year 4 for $2,500, and produces the following ca
prohojiy [21]

Answer:

2.21%

Explanation:

The internal rate of return is the rate of return on the project where the present value of future cash flows equals the initial investment outlay. It is known as the break-even discount rate since, at IRR, the net present value is zero.

The IRR can be determined using the excel IRR function as shown thus:

=IRR(values)

values are the cash flows from years 0-4

Find attached excel file for IRR computation

Download xlsx
5 0
3 years ago
Although the "Great Recession" that began in late 2007 ended officially in the summer of 2009, the U.S. economy had staged only
Advocard [28]

Answer: balance sheet

Explanation: The modest recovery of the U.S. economy after the Great Recession has been described by economists as typical of a balance sheet recession which is characterized by great savings, reduction in debts by individuals or companies collectively, as opposed to spending or investing which serve as stimulants for economies. This is usually attributed to high levels of private sector debts and as a result, there is general economic decline or slow growth.

7 0
3 years ago
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