Question

You are the manager in charge of setting the strategy for a new frozen yogurt company. Which of the following questions would be appropriate for you to ask during the analysis phase of the AFI strategy framework?
A) Should we open our first location in Los Angeles or New York City?B) How have consumer preferences in frozen yogurt flavors changed in the last five years?C) Should we be competing nationally or internationally?D) Can we secure relationships with enough organic dairy farmers to meet our commitment to using the healthiest ingredients?

Answer 1

Answer:

B) How have consumer preferences in frozen yogurt flavors changed in the last five years

Explanation:

During the analysis phase of the AFI strategy framework we need to evaluate that how have consumer preferences in frozen yogurt flavors changed in the last five years. Since we know that AFI framework analysis we seek the planning analysis, formulating and implementation. Companies always go back to reassess their strategy based on changes in the environment.