Answer:
b. attempts to provide a product with greater customer value than the first mover.
Explanation:
In marketing, it is believed that the first mover gains an edge over the followers. A first mover is the initial entrant and provider of products and services catering to a marketing segment.
A second mover refers to the immediate next of the first mover. The advantage second mover has over the first mover being, it can analyze the response the first mover generated and effectively gauge what went right and what went wrong for the first mover.
This way, the second mover can provide improved products than the first mover by not committing same errors as the first mover.
Answer:
b. 21.54%.
Explanation:
The formula and the computation of the overhead application rate is shown below:
As we know that
Overhead application rate is
= (Applied factory overhead ÷ Direct labor cost)
where,
Applied factory overhead is $5,600
And, the direct labor cost is $26,000
Now putting these values to the above formula
So, the overhead application rate is
= ($5600 ÷ $26000)
= 21.54%
We simply divided the applied factory overhead which is indirect cost by the direct labor cost i.e direct cost so that the overhead application rate could come
Answer:
When a company tells its employees that there’s no dress code and that it’s a casual work environment, that’s a trick. Don’t be fooled – there’s no such thing as a casual work environment when it comes to how you look. Fair or not, how you dress is super important.
Explanation:
Answer:
Effect on income= $11,140 increase
Explanation:
Giving the following information:
Contribution margin $126
The marketing manager believes that a $6,500 increase in the monthly advertising budget would result in a 140 unit increase in monthly sales.
<u>To calculate the effect on income, we need to use the following formula:</u>
Effect on income= total contribution margin increase - fixed costs increase
Effect on income= 140*126 - 6,500
Effect on income= $11,140 increase
Answer:
See the attached picture for detailed answer.
Explanation:
See the attached picture for explanation.
