If r is positive (the number in the bracket is larger than 1), then it is <em>exponential growth</em> and if r is negative (the number in the bracket is less than 1), then it is <em>exponential decay.</em>
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<u>Growth or Decay by how much???</u>
The amount that is greater than/less than 1
The first function's number inside the bracket is greater than 1 by 0.22 (22%). So it is "22% growth".
The second function's number inside the bracket is greater than 1 by 0.12 (12%). So it is "12% growth".
The third function's number inside the bracket is less than 1 by 0.12 (12%). So it is "12% decay".
The fourth function's number inside the bracket is less than 1 by 0.2 (20%). So it is "20% decay".