Question

What is a buyer persona? an individual who pretends to be a customer to help a company test its offerings a detailed description of a typical, but fictional customer a computer program that enables companies to simulate customer behavior a marketing approach in which a company targets people who are predisposed to buy a detailed description of the daily life of a real-life customer?

Answer 1

A. An individual who pretends to be a customer to help a company test its offerings a detailed description of a typical, but fictional customer