Question

Viral marketing strategies have always been developed with the assumption that the company would communicate with potential customers directly.A. TrueB. False

Answer 1

Answer: False.

Explanation:

Viral marketing is a form of marketing where information about a product or brand is made to spread very quickly among a consumers within a short period of time, with the aim that the popularity of the product would increase sales. In viral marketing the company is not directly involved in communicating with their customers, but rather communication is done on their behalf.