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UkoKoshka [18]
3 years ago
10

Under Fisher, between 1993-1997, Kodak moved closer to customers when it produced and launched a digital print station to retail

ers to help service their end-user customers. What statement below correctly characterizes this strategic move?
a. External horizontal integration.
b. Forward integration.
c. Internal vertical integration.
d. Upstream diversification.
Business
2 answers:
ehidna [41]3 years ago
6 0

Answer:

b. Forward integration.

Explanation:

<u><em>Forward integration:</em></u> is a type of marketing strategy where the company directly distribute or supply its product to the retailer,  this is done so as to be to sell directly to the retailer without going through the wholesaler. This is achieved by having warehouses that is closer to the retailers where the products can be sold to the retailers or directly selling the product to the retailer from the company.

murzikaleks [220]3 years ago
5 0

Answer:

The correct answer is B) Forward Integration

Explanation:

When a business expands it's operations or activities to include or take charge of distribution or supply of it's products or services, it is usually referred to as Forward Integration.

Cheers!

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Answer:

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Explanation:

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8 0
3 years ago
A product-process matrix can be used to address the fact that customers often participate in service processes.
dimaraw [331]

A product-process matrix can be used to address the fact that customers often participate in service processes.

This is FALSE.

A customer is a recipient of goods, services, products, or ideas obtained from a seller, vendor, or supplier through financial transactions or in exchange for money or other valuable consideration.

A customer is an individual or business that purchases goods or services from another business. Customers are important because they drive sales. Without them, companies cannot continue to exist.

The definition of customer is a person who purchases products or services at a store, restaurant, or another retail establishment. An example of a customer is someone who goes to an electronics store and buys a television. (informal) A person, especially a person, who interacts with others in some way.

Learn more about customer here:brainly.com/question/12831236

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6 0
1 year ago
Discs and the Internet are unreliable and often slow, and there's nothing quite as distracting as "_____" in the middle of a pre
forsale [732]

Answer:

Discs and the Internet are unreliable and often slow, and there's nothing quite as distracting as "<u>having this issue</u>" in the middle of a presentation.

Explanation:

Presentation is often a formal talk or sharing of ideas about a topic which can be on any field, matter, discovery, product, to an audience.    

Since discs are used for optical storage, which allows data storage and data retrieval are very good to store information for presentation.

However, discs can be unreliable likewise the internet. As a disc is a computer hardware, it can be attacked by a computer virus thereby affecting the stored data, and the internet speed also varies across locations, all these can cause distractions in the middle of a presentation especially if one needs the disc and the internet to be able to render a presentation efficiently.

           

7 0
2 years ago
Representatives from Kraft spent several months with consumers in their kitchens, attempting to understand what they wanted in r
sergiy2304 [10]

Answer:

d. ethnographic research

Explanation:

Ethnographic research -

It is a type of research method , where the people tries to interact with the people in real life , in order to get the best and most pure information regarding the research topic , is referred to as ethnographic research .

The method is very effective and efficient to attain knowledge for the research topic .

Hence , from the given scenario of the question ,

The correct option is  d. ethnographic research .

       

7 0
3 years ago
Your opportunity cost of taking this course is: a. the net benefit of taking this course. b. the net benefit of the activity you
umka21 [38]

Answer:

Correct option is B.

The net benefit of the activity you would have chosen if you had not taken the course

Explanation:

Your opportunity cost of taking this course is <u>the net benefit of the activity you would have chosen if you had not taken the course </u>

Opportunity cost is what you must sacrifice when you choose an activity. By taking this course, you are sacrificing the benefit you could have obtained from the activity you would have chosen if you had not taken the course.

5 0
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