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lys-0071 [83]
3 years ago
12

Goodwill adapts its store formats and merchandise plans to match the innovativeness and disposable income of shoppers in nearby

neighborhoods. for​ instance, customers of its boutique store in the​ haight-ashbury neighborhood of san francisco are more likely to demonstrate greater​ __________ for trendy fashions.
Business
1 answer:
d1i1m1o1n [39]3 years ago
8 0
<span>customers of its boutique store in the​ haight-ashbury neighborhood of san francisco are more likely to demonstrate greater rates of adoption for trendy fashions</span>
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A car manufacturer ordered 20,000 window assemblies from a supplier. To make sure the assemblies were made to specifications, th
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Owens Corning has total assets of $800,000, long-term debt of $240,000, stockholders' equity of $350,000, and current liabilitie
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Answer:

$50,800

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Increase in assets = Current Assets * Percentage change in sales = $800,000 * 20% = $160,000

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Build interest in your sales message by developing your central selling points with rational, emotional, or dual appeals. Ration
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1- Health

2- Essential

3- Warm feelings and reader benefits.

Explanation:

Build interest in your sales message by developing your central selling points with rational, emotional, or dual appeals. Rational appeals are appropriate when a product is, for example, important to <u>health</u><u>.</u> Emotional appeals are appropriate when a product is, for example,<u> essential</u> . Whether using rational or emotional appeals, remember to translate cold facts into <u>warm feelings and reader benefits</u>.

For an effective marketing message, it is necessary that rational, emotional or double appeals are correctly directed to the rational and irrational thoughts that the products arouse in the consumer.

For a health product, there must be a rational appeal, as the information contained in the sales message must be real, detailed and secure.

For an essential product, it is important that there is an emotional appeal to create feelings and expectations in the customer that make him want to obtain such a product.

Whether using rational or emotional appeals, remember to translate cold facts into warm feelings and reader benefits.

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