In the 21st century, the extent of the development of technology is increasing exponentially. If this escalates even more, the world is going to be even more dependent on digital platforms. The most adaptable to this change are the young adults of this generation that are commonly referred to the Millenials. They make up the majority of the world, and therefore, the major market. So, businesses direct their advertisements on social media because their target audience are always online. By doing this, they are more exposed to the college-age people which could potentially bring profit.
Ok, is Earth flat or spherical? :)
<u>Answer:
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It has been found in cross-cultural studies that girls tend to have higher self-esteem in adulthood, whereas boys tend to have higher self-esteem in adolescence.
<u>Explanation:
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- Most girls, on their way to adolescence, tend to lose self-esteem owing to the physical changes happening in their bodies.
- Once they cross past the phase of adolescence and become mature enough to accept the reality, their self-esteem boosts up back again.
- On the other hand, boys naturally have high self-esteem during the years of adolescence. But the same goes on decreasing with the experience of competition that is there in the outside world.