Answer:
1. Test market
2. Buzz or Word of Mouth Marketing
Explanation:
1. Test market is made up of a particular group of people who are used in checking feasibility of a product before bringing it out to the larger or general market. They are used to check how the general market would perceive the product once release. It is used in measuring consumer's response to a new product before introducing it to the larger market.
2. Buzz marketing involves or rather refers to the situation whereby a satisfied consumer/customer passes along information pertaining to a particular product to another consumer/customer. It is a situation whereby a person recommends the use of a particular products to another customer. It involves using word of mouth marketing to works in one's favour.
Answer:
The answer is: Refers to a standard of business conduct and can improve business decisions
Explanation:
Business ethics are the moral principles and values that guide how a company behaves. It´s a way for distinguishing if something is right or wrong.
Since any business is part of a community (or several communities in case of big corporations) its decisions are judged by the community. Customers don´t tolerate flagrant unethical business behavior, no matter what excuse.
Customers like businesses that show ethical values. That is why some corporations try to present themselves as ecological or caring about their community.
Answer:
$102,000
Explanation:
Calculation to determine What would be the total appraisal cost appearing on the quality cost report
Using this formula
Total appraisal cost=Test and inspection of in-process goods + Final product testing and inspection
Let plug in the formula
Total appraisal cost=$ 24,000+$78,000
Total appraisal cost=$102,000
Therefore What would be the total appraisal cost appearing on the quality cost report is $102,000