Answer:
B. Improved adjustment to technological changes.
Explanation:
Vertical Integration: It is a strategy to gain competitive advantage by taking complete control over a few stages of production or distribution. The company implements vertical integration to reduce the cost of production, reduce dependence on others, improve the quality of the product, etc.
In the given case, the company pursuing vertical integration can gain market power over its competitors through improved quality, reduction in cost, and reduction in operation cost, however, it does not improve adjustment to technological changes.
Answer:
a. Accept the order
b. Increase in short-term profit of $50,000
Explanation:
<em>Note : Blowing Sand has "enough excess capacity" this means that fixed cost will be the same in the range or they will be ocurred whether or not the special order is accepted.</em>
Therefore fixed costs are Irrelevant for this decision.
<u>Incremental Costs and Revenues - accept the special order</u>
Sales ( 10,000 units × $22 each) $220,000
<em>Less</em> Variable Costs ( 10,000 units × $17each) ($170,000)
Net Income $50,000
The special order will result in an increase in short term profit of $50,000. Therefore, Blowing Sand Company should accept the order.
Decoy pricing tactic calls for offering three similar products, one that is lower priced and less attractive and two that are comparable but more expensive.
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What is decoy pricing?</u></h3>
A price strategy called decoy pricing aims to "push" customers to make a decision. Customers sometimes have to choose between products with varying costs and features while making purchases. And when a business seeks to increase sales of a certain product, it frequently chooses what is known as a decoy pricing structure to sway the consumer's choice. In this instance, the "decoy" is either a product with a slightly cheaper price but much worse quality, or a product with a significantly higher price but slightly greater quality.
The attraction effect and the compromise effect are the two distinct effects on which the decoy pricing strategy is predicated.
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Learn more about pricing tactics with the help of the given link:
brainly.com/question/25716956?referrer=searchResults
#SPJ4
Answer:
C) signature
Explanation:
In marketing, signature refers to the identification of the advertisement's sponsor, i.e. the advertisement is paid for by whom. Generally if you see and advertisement for Coke, you can assume that the advertisement sponsor was the Coca Cola company, but other times advertisements are not that direct and straight forward.
But even in Coke ads, the sponsor must be identified, that is why the signature is necessary and it is generally placed in the bottom part of the ad written in a very small letter.
