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VashaNatasha [74]
3 years ago
14

Which basic objective of direct marketing involves attempting to motivate customers to visit an event or retail outlet?

Business
1 answer:
slava [35]3 years ago
7 0

Answer: Creation of sales

Explanation: In direct marketing the company focuses on avoiding the advertising middle man and tries to inform the customers directly about the product or service offered.

The direct marketing is done with the intent of increasing  customer base which will further result in creation of sales. This could be achieved by making promotional events and other such kind of activities.

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A new company to produce state-of-the-art car stereo systems is being considered by Jagger Enterprises. The sales price would be
dybincka [34]

<u>Solution:</u>

The price per variable unit is set at 1.5 times the cost; the VC / unit is estimated at $2.50.

Price = 2.5 * 2.50 = $6.25

Variable cost = $2.50

Fixed cost = $220,000

Break-Even Volume = Fixed cost / (Price - Variable cost)

                                  = $220.000 / (6.25 - 2.50)

Break-Even Volume = 58,667 units

4 0
3 years ago
LO 6.3What is the proper order of tasks in an ABC system?
Y_Kistochka [10]

Answer:

Please see the naswer below

Explanation:

Activity-based costing ABC is a method for assigning costs to products, services projects, tasks, or acquisitions, based on the Activities that go into them  and the Resources consumed by these activities. Following is the proper order of tasks in an ABC system

1. Identify the primary activities and estimate a total cost pool for each.

2.Select an allocation base for each activity.

3.Calculate an activity cost allocation rate for each activity.

4. Allocate the costs to the cost object using the activity cost allocation rates.

7 0
3 years ago
A stationery company plans to launch a new type of indelible ink pen. Advertising for the new product will be heavy and will cos
stich3 [128]

Answer:

The advertising spend would reduce income taxes by $2.8 million

Explanation:

The advertising expense since it is allowable expense from profits made in the year would reduce income taxes next year by  $2.8 million ($8 million *35%)

This means that because of its tax deductibility,it would make a business sense to incur the advertising cost of $8 million coupled with the fact the it has the potential to increase sales revenue over and above the current level of $280 million

3 0
3 years ago
Which marketing management philosophy focuses on the question, "what do customers want and need?".
svp [43]

Answer:

Which marketing management philosophy focuses on the question, "What do customers want and need?" -do research on its customers, competitors, and markets. -establish and maintain mutually satisfying relationships with customers.

7 0
2 years ago
For the current interest period, Jones Corporation's accountant correctly recognized interest expense of $7,350 relating to Jone
Xelga [282]

Answer:

Journal entry recording the interest

                                            Debit             Credit

Interest Expense               $7,350

Cash                                                         $7,000

Interest Payable                                       $350

As $7,000 is paid from the total expense of $7,350. Remaining interest of $350 is recorded as liability in interest payable account.

5 0
3 years ago
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