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VashaNatasha [74]
3 years ago
14

Which basic objective of direct marketing involves attempting to motivate customers to visit an event or retail outlet?

Business
1 answer:
slava [35]3 years ago
7 0

Answer: Creation of sales

Explanation: In direct marketing the company focuses on avoiding the advertising middle man and tries to inform the customers directly about the product or service offered.

The direct marketing is done with the intent of increasing  customer base which will further result in creation of sales. This could be achieved by making promotional events and other such kind of activities.

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If you are interested in buying a new pair of sneakers, you could go to Foot Locker where you will find several different brands
Viktor [21]

Answer:

a. contact efficiency

Explanation:

Contact efficiency is defined as the way by which businesses cut the number of transactions of stages that exist between a product and the final consumer.

Typically it results in a wide variety of options of goods and services to be available to the consumer in on place.

The consumer finds it easy to get what he is looking for and the supplier has a ready market for his goods.

In the given scenario Foot Locker effectively uses contact efficiency by making the consumer find several different brands of shies. At the same time, for companies that manufacture sneakers, selling through Foot Locker will make it easier to reach a lot of potential buyers.

3 0
3 years ago
The primary _______ of autotrader.com's research was to connect advertising on its website to actual dealership visits by custom
astra-53 [7]
The answer to this question is Objective
In business terms, objective refers to a specific result/situation that company wants to achieve within a certain time frame, after considering all their available resources. In this particular case, the research being done is the resource and connecting advertising to actual dealership is the result/situation that they want to achieve.
6 0
3 years ago
In 2020, Pharoah Company reported a discontinued operations loss of $1120000, net of tax. It declared and paid preferred stock d
Y_Kistochka [10]

As a result of the discontinued operations loss, net of tax, the earnings per share would decrease by $2.24.

<u>Explanation:</u>

Change in EPS

= $1120000 ÷ 500000 outstanding shares

= $2.24.

7 0
3 years ago
At December 31, 2019, Swifty Corporation reported the following as plant assets.
Kay [80]

Answer:

April 01 2020

Land                                                            Debit          $ 2,200,000

Cash                                                           Credit                             $2,200,000

To record purchase of land

May 01 2020

Cash                                                            Debit         $ 504,000

Allowance for depreciation equipment    Debit         $ 363,720

Equipment                                                   Credit                              $ 840,000

Gain on sale of equipment                         Credit                              $   27,720

To record sale of equipment and to recognise gain on sale

June 01 2020

Cash                                                              Debit      $ 1,450,000

Land                                                              Credit                            $ 399,000

Gain in sale of land                                      Credit                            $1,051,000

To record sale of land and gain on the sale

July 01 2020

Equipment                                                     Debit    $ 2,480,000

Cash                                                              Credit                         $ 2,480,000

To record purchase of equipment

December 31 2020

Allowance for depreciation                          Debit    $ 491,000

Equipment                                                      Credit                        $ 491,000

To record retirement of equipment

The adjusting entry for depreciation is as follows:

December 31 2020

Depreciation expense - Equipment             Debit  $ 4,985,000

Depreciation expense - Buildings                Debit  $   578,200

Allowance for depreciation - Equipment     Credit                     $ 4,985,000

Allowance for depreciation - Buildings        Credit                     $    578,200

Explanation:

Computation for Depreciation expense for the year

Equipment Jan 01 2020                        $ 48,670,000  for 4 months @ 10 %

Sales - May 01 2020                              <u>$(     840,000)</u>

Adjusted balance May 01 2020            $ 47,830,000 for 2 months @ 10 %

Purchases July 01 2020                        <u>$   2,480,000</u>

Adjusted balance July 01 2020            $  50,310,000 for 6 months @ 10 %

Depreciation expense for 4 months = $ 48,670,000*10 % *4/12 = $1,622,333

Depreciation expense for 2 months = $ 47,830,000*10 % *2/12 = $   797,167

Depreciation expense for 6 months = $ 51,310,000*10 % *6/12 =<u>$ 2,565,500</u>          

Total depreciation equipment                                                      $ 4,985,000

Depreciation on buildings     $ 28,910,000 * 2 %                       $     578,200

Depreciation has to be recorded for full year on assets retired on December 31 2020

Computation of gain and loss on sale of equipment

Cost of equipment  purchased on January 1 2016                       $ 840,000

Depreciation rate                                          10 %

Equipment sold on May 01 2020

Depreciation charged for 4 years and 3 months @ 10 %

$ 840,000 * 4.33 *10 %                                                                   <u>$  363,720</u>

Net book value of equipment disposed on May 01 2020            $ 476,280

Sale value of equipment                                                                  <u>$ 504,000</u>

Gain on sale of equipment                                                             $ (27,720 )                                  

The gain on sale of land is the difference between the cost and sales proceeds since land is not depreciated

Sale proceeds - Cost = $ 1,450,000 - $ 399,000 =                      $ 1,051,000

The assets that was retired on Dec 31 2020 was purchased on December 31 2010 and was considered for depreciation for 10 years and was fully depreciated and had ni book value on the date of retirement

6 0
3 years ago
HELP PLZ!!!!!
aliya0001 [1]

decreasing profit margins

7 0
3 years ago
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