Answer: culture
Explanation:
Culture is the custom, ideas, and the social behaviour of a particular society. For an organization to develop a marketing strategy that is successful, the organization must consider the cultural influences of the people where a new product will be introduced.
People make decisions on the consumption of a product usually on their cultural influences. The Nike advertisement involving Chinese was an example of cultural influences in marketing strategy.
Answer:
Power Distance
Explanation:
Power Distance -
It refers to the distribution of the power and strengths within any organisation if referred to as power distance .
In most of the scenario the distribution of power is very unequal and unfair .
Most of the high power people tends to dominate over others and misuse their strengths in a very unfair manner .
Hence , from the given scenario of the question ,
The manager of the company has all the power and tends to dominate over others and others people tends not to go against his order .
Hence , the correct term is power distance .