The main reason for the success of the Beats Electronics is: <u>B. it created a perception that owning its products was cool.</u>
<u>Explanation</u>:
Beats Electronics was able to outperform in the premium headphone market. They were able to out-stand from their competitive companies like JBL, Bose, Audio-Technica, Skullcandy and Sennheiser.
Beats Electronics made their customers to believe that owning their product is cool. They created a perception to the customers which made them to lead in the market.
Perception refers to the way the information is conveyed to others. Beat Electronics followed this strategy and made their customers to feel that owning their product is cool.
Answer:
D. Arranging for a market offering to occupy a clear, distinctive, and desirable place relative to competing products in the minds of target consumers
Explanation:
Positioning simply consists in establishing a specific market position for the product or service relative to the products or services that the competition offers.
For example, Wal-Mart has found that its most effective positioning strategy is to occupy the market place of the cheapest retail store. Wal-Mart does not try to appeal to everyone, it tries to offer the cheapest products in the market (which in itself has a very wide appeal, but the appeal is not universal anyway).
A. Wages is the general term for the payments for the use of resources
Answer:
the firm's demand for labour is elastic. the total wage bill decreased even though wage rates have increased. this indicates that the firm's demand for labour is sensitive to wages. As a result of the rise in wages, the demand for labour by the firm fell more than the rise in price. This indicates that demand is elastic
Explanation:
Answer:
the correct answer is a. more difficult than
Explanation:
Unlike Transaction exposure, economic exposure is difficult to predict and difficult to mitigate in an event of occurence, thus making it harder to manage than transaction exposure.
This is mainly because economic exposure can happen due to various macro economic factors and international political incidents.