1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
IgorLugansk [536]
3 years ago
9

Each Cutco knife goes through 30 steps to ensure that it meets the firm's standards and provides a good value for a premium prod

uct. These steps help guarantee that each knife has the same degree of quality over time, which is known as _______.
a.product design

b.product differentiation

c.consistency of quality

d.level of quality

e.product modification

Cutco promotes and prices its knife products to convey its premium quality and backs them with exceptional customer service to make its products stand out in a crowded market. Which of the following terms is used to describe the process of creating and designing products so customers perceive them as different from competing products?

a.Quality differentiation

b.Line extension

c.Product differentiation

d.Product modification

e.Product design

When Cutco introduced pink-handled products and made a donation for every pink-handled knife sold, it was using _______.

a.product differentiation

b.product modification

c.perceptual mapping

d.product positioning

e.line extension

Cutco competes on the basis of its products' value, premium quality, exceptional service, and the fact it is "made in the USA." This illustrates Cutco's _______.

a.positioning

b.product modification

c.quality modification

d.product differentiation

e.promotion
Business
1 answer:
Yuki888 [10]3 years ago
8 0

Answer 1: Consistency in quality

Explanation: Consistency in quality means that an organization tends to brings about a an overall consistency among the employees and the goals of the company. This leads to the outcome of quality consistent product by defining developmental steps and processes.

In above scenario, the 30 steps of knife making make sure that each knife is consistent with defined quality goals of the organization and its reputation.

Answer 2: Product differentiation

Explanation: Product differentiation is a concept in which a company tends to present its products to the market in a way that it establishes a specific place in the market and in ts own product line.

The product development consists of high quality materials and the final product stands out in the market. The market of such products is very niche. The Knife Cutco is promoting, is going through the product differentiation phase.

Answer 3: Product positioning

Explanation: Product positioning is a phenomenon in which a company positions their products in the minds of the consumer. They build an imagery of their product which is thought on every mention of that product.

When Cutco decided to make a donation with every pink handled knife sold, it was creating a perception of Goodwill attached to this product. It automatically attracts the donaters and do good people in the market.

Answer 4: Promotion

Explanation: Promotion is one of the biggest reasons why a product move ahead in the priority list of the customers. It enhances the positives and hides the negatives and creates a perception in the minds of the customers.

Cutco promotes its products on the basis of its products' value, premium quality, exceptional service, and the fact it is "made in the USA." This segregates them from the rest of the market and pushes it in the front row, by creating trust and reputation.

Therefore, this represents Cutcos' promoting strategies and efforts.

You might be interested in
A change from an inefficient mix to an efficient mix of output would best be represented with a production possibilities frontie
barxatty [35]
It would be best presented as <span>movement from inside the PPF onto the PPF
The curve of </span>The production possibility frontier (<span>PPF) will show the curve that project/depict the possibilities for maximum output possibilities for two different goods. The projection that shown by the PPF is created with the assumptions that all resources are used efficiently.</span>
7 0
3 years ago
What piece of information is most helpful when you're comparing investments?
padilas [110]
The ROI percentages 

Hope this helps!
3 0
3 years ago
2.<br>What is the effect on the market when suppliers under invest in their businesses?​
Ghella [55]

Answer:

the profit margin will decrease and supplies won't get their promotin

3 0
3 years ago
McQuilkin and Copan adopt different positions toward capitalism and socialism. Which author is more favorable to free market cap
Nimfa-mama [501]

Answer:

Paul Copan

Explanation:

Dr. Robertson McQuilkin can be considered a very biblical man, and as such, would always favor socialism more than free market capitalism. His phrase "Capitalism is for freedom, socialism is for equality" and the fact that he believed in a strict following of the Bible, you make him a more socialist person.

Dr. Paul Copan is also a very religious man, but his views are less extreme than Dr. McQuilkin's. He is more pragmatic and argues in favor of religion from a more neutral or agnostic point of view. He even argues that religious beliefs and economics are not mutually exclusive.

8 0
3 years ago
Which of the following goods is nonrival?
arsen [322]
A tuna in the ocean
6 0
3 years ago
Other questions:
  • Treasury Stock Transactions SprayCo Inc. develops and produces spraying equipment for lawn maintenance and industrial uses. On M
    9·1 answer
  • Arbitrage is based on the idea that _________
    5·1 answer
  • Because of the high volume of bicycles as a common form of transportation in Beijing and Shanghai, Charles wants to sell his bic
    9·1 answer
  • If bacon and eggs are complementary goods, and increase in the price of bacon would increase the demand for eggs
    15·1 answer
  • Mccaskell corporation's relevant range of activity is 7,000 units to 11,000 units. when it produces and sells 9,000 units, its a
    8·1 answer
  • According to which ethical rule can a defense attorney refuse to share the defendant’s information with others?
    13·1 answer
  • Factors that can influence the success of a TQM program in a negative way include all of the following, EXCEPT _______. a. tasks
    10·1 answer
  • A drive through liquor store estimates that customers arrive in their cars at the rate of 10 per hour. The cashier can serve cus
    11·1 answer
  • In a roundabout, you should drive in
    11·1 answer
  • Ntex Ltd. issued 10,000, 10% Debentures of Rs.100 each at a premium of
    9·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!