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eduard
4 years ago
8

For 18 months, Warner-Lambert Co., an American pharmaceutical company, was required to include the following statement in all te

levision advertisements for Listerine: "Listerine will not help prevent colds or sore throats or lessen their severity." The Federal Trade Commission (FTC) imposed this requirement because previous advertising had caused consumers to believe Listerine was effective against colds.
This is an example of the FTC action known as:

A. corrective advertising.
B. deceptive advertising.
C. unethical advertising.
D. cease and desist advertising.
E. self-regulation.
Business
1 answer:
lora16 [44]4 years ago
3 0

Answer:

a. corrective advertising.

Explanation:

Corrective advertising -

It refers to the order by the Federal Trade Commision , where the false claims are rectified , which can mislead the consumers , is referred to as corrective advertising .

Corrective advertising is important method to rectify to any false claims that the goods and services provide to the consumers .

Hence , from the given scenario of the question,

The correct option is a. corrective advertising .

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Which of the following would be considered the highest risk portfolio? AA portfolio made up of 20% savings accounts, 50% mutual
Vlad [161]

Answer

C. A portfolio made up of 60% stocks, 30% mutual funds and 10% Treasury bonds.

Explanation

In this option, the investment is more than 50% for  the money placed in stocks and the prices for stock keep on fluctuating on daily basis. This is a highly risky investment though investments in stock can give a good return. To safeguard the amounts that were saved, a person has to avoid putting more investments on stock.


7 0
4 years ago
Read 2 more answers
. Describe 3 trends that you've noticed, and explain how each one might generate a small business opportunity
Sliva [168]

Explanation:

  • Online shopping platform
  • Counselor
  • Food corner

These are the three trends for small scale business which can be changed into the small business opportunities.

Online shopping platform- It can be seen as the need of the present time as everyone is now depended on the online sources through which they can but the stuff they want to without going out.

Counselor - It is one of the most professional business in which a person can just changed the lives of the people with the power of words and ideas. In present time people really look for the person who can help them without passing any judgement.

Food corner- The need of each and every person, food corner is one of the thing which every want to at every street or corner.

4 0
4 years ago
3 of 45
attashe74 [19]

Answer:

Certificate of Eligibility (COE)

Explanation:

In order to determine exactly what portion of a mortgage loan the VA will guarantee on behalf of a qualified veteran, the borrower must apply for a <u>Certificate of Eligibility (COE)</u>.

The Certificate of Eligibility (COE) is a letter issued by the Department of Veterans Affairs (VA), which attests the eligibility of the veteran for a VA-backed home loan. There are a few ways to obtain a COE:

  1. Through mail, by filling out the VA Form 26-1880 (Request for Certificate of Eligibility).
  2. Through the VA's website.
  3. Through lenders.

Veterans must also have at least one of the following Character of Service (COS) requirements upon discharge from the military: <em>Honorable, General, Uncharacterized</em>, and <em>Under Honorable Conditions</em>.  

3 0
2 years ago
The president of Ravens Inc. attended a seminar about the contribution margin model and returned to her company full of enthusia
Makovka662 [10]

Answer and Explanation:

a. The president remark in case of the allocated fixed expenses should be ignored the misleading result as it is seen that the division B has suffered a loss of $6,000 due to which the president exclaimed  "I knew it!.

Moreover the president ignored the given information i.e $172,000 included $94,500 that had been split evenly between divisions as they are classified as a general corporate expenses

So if it is split evenly the general corporate expenses for division B is $31,500 which is come from by dividing the $94,500 from 3 divisions

And if we do not allocated the expenses so all divisions would come in profit  

4 0
3 years ago
In a certain economy, when income is $100, consumer spending is $60. the value of the multiplier for this economy is 4. it follo
horrorfan [7]
The multiplier is the factor by which gains in total output are greater than the change in spending that caused it. It is  used in reference to the relationship between investment and total  income. Let us with C denote the change in consumption and with Y the change in income. If consumption increases by X then the <span>multiplier is</span>:
multiplier=1/1- spend 
4=1/1-spend
1-spend=4 spend=-3
7 0
3 years ago
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