Answer:
Explanation:
Target marketing is a way of focusing your advert on specific people, location, age group, interest, in order to have a maximum yield.when utilizing target marketing strategy, there are a lot of advantages that are attached to it as discussed below;
- Precise advertisement ; when you have a target market you are aiming at you will not waste your energy in running numerous advertisements to the target area you only advertise what they need. e.g if a certain area in London demands for ladies bags so often and you make both female bags and male bags, your advert will definitely be on the bags that are demanded more often.
- It saves cost ; cost of running advert for so many goods and services will be reduced because you already know your target customers you only advertise what they needed with little money and more result.
- Loyalty; when you channel your strength in an area of target you become more reliable and trustworthy and you start to gain loyalty from your existing customers and referrals from them.
- Increased customer base your customer base will increase because your customer base has friends and family so they introduce you to them and from there your customer base increases.
Answer: Stratified random sampling
Explanation:
Given : The manager of the customer service division of a major consumer electric company is interested in determining whether the customers who have purchased a Blu-ray player made by the company over the past 12 months are satisfied with their products. If there are 4 different brands of Blu-ray players made by the company.
The best sampling strategy which we can use is stratified random sampling because it is not much costly and also it induces the efficiency . We can me different strata according to the 4 brands , then we can randomly select participants for the sample.
- Stratified random sampling is a method of probability sampling in which a researcher divides the entire population into multiple homogeneous groups known as strata and then he randomly select an sample members from each strata for research .
Answer:
Increase in money supply
Explanation:
Option - A: If there is a decrease in the interest rate, government purchases will decrease in the IS-LM model. Therefore, it is not the answer.
<em>Option - B:</em> As the interest rate decreases, people will borrow more money from the bank. The money will be flown quickly; therefore, the money supply will increase. So, it is the answer.
Option - C: There will be an increase in taxes. Therefore, it is not the answer.
Option - D: As there is an increase in the money supply, the opposite will happen with the money demand. Therefore, it cannot be the answer.
