People at Google have been focusing their efforts on the improvement of the user's experience. And you can tell by the design of their main page. A simple, clean design helps to focus on the content the user wants.
Their main goal is to design every possible tool that can be somehow useful for its users. Even the ads are designed in a way that doesn't distract you from your original search, and they have are somewhat relevant to your original search.
Political consultants use market research to help candidates understand micro-trends in the voting population that will allow the candidate specifically target those voters with messaging that will resonate.
She is likely exhibiting ethnocentrism. This is being
defined as a way of showing judgement towards to other cultures based on their
own standards that they are accustomed of or in their own culture. The American
likely acted that way after seeing crickets to be eaten by locals because it is
not normal or a tradition for their culture to eat bugs or even cover them with chocolates as
they eat it.
