Answer:
(A) cognitive dissonance
Explanation:
The type of cognitive dissonance that appears when a customer seems to regret her or his purchase is commonly known as buyer’s remorse. It can be because customers made an impulsive purchase and thus now is regretting his or her decision, or because the item that she or he purchases are expensive in nature. In addition to the price of the purchased item, other factors that causes buyer’s remorse to arise are high involvement of the purchaser, compatibility of the product purchased, and the purchaser’s goals.
Answer:
InstallCourses
SWOT ANALYSIS ›FMCG ›
Strepsils SWOT Analysis, Competitors, STP & USP
Published by MBA Skool Team, Last Updated: April 20, 2020
SWOT analysis of Strepsils analyses the brand by its strengths, weaknesses, opportunities & threats. In Strepsils SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Strepsils to benchmark its business & performance as compared to the competitors. Strepsils is one of the leading brands in the FMCG sector.
The table below lists the Strepsils SWOT (Strengths, Weaknesses, Opportunities, Threats), top Strepsils competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Answer:
a. 1.5 and 1.8
b. Montana
Explanation:
Below is the calculation for the current ratio:
a. Formula used, Current ratio = Current assets / Current liabilities
Current ratio of Kansas = 59000 / 40000 = 1.5
Current ratio of Montana = 78000 / 43000 = 1.8
b. The company that has a higher current ratio will have a greater likelihood to pay bills so Montana is the correct answer.
Answer:
Gillette in India
The failure of the Vector was caused by the fact that Indian men have longer and thicker hair, which the lack of earlier research in the targeted demographic segment did not discover.
Explanation:
Since Indian men have longer and thicker hair than the local consumers of Gillette's razor products in America, an earlier research would have uncovered the fact. Thereafter, the discovery would have been incorporated into the design and production of Vector for the Indian market. No wonder, with its Mach 3 Turbo razor, Gillette overcame its initial inertia and handicap and made a success of the razor business in India.