Answer:
Unique selling proposition (USP)
Explanation:
USP stands for Unique selling proposition, which is defined as the concept of marketing first, proposed as a theory for explaining a pattern in a successful campaigns of advertising.
It defines or means that such kind of campaigns should be made unique or distinctive propositions to the customer or clients in order to convinced them for switching or shifting the brands.
So, the secret for having a effectives sales, to have a USP (Unique Selling Propositions).
Answer:
The payment made by Cordelia
Explanation:
In the scenario it stated clearly that Rupert filled out what would have been a normal application form for operational license in the country
However Cordelia using connections was able to schedule a meeting with the government official that <u>has the authority to determine which foreign companies get licenses, and pays him $200 to approve their license.</u>
Cordelia payment is nothing short of bribery and corruption because it is not a legally required payment and the motive was clearly to unduly influence the minister to approve their license.
Such payment will likely violate the foreign corrupt practices act
When you buy a car, you own the car when you finish paying. Leasing is when you rent it.
Three ways to improve human capital are education and training, monitoring performance, and hiring qualified people.
